From quirky fairs and festivals, to playing and staying in Wisconsin’s outdoors, we are home to four seasons of non-stop fun, and we need your help to show it off!
The Department of Tourism contracts with independent correspondents to assist in producing written content for the sole purpose of marketing the State of Wisconsin as a premier travel and tourism destination through Travel Wisconsin marketing channels. These channels primarily include digital/web and print publications.
We look for writers who write with personality. While much of our content is not written in first person blog-style but rather from the Travel Wisconsin brand tone, we still communicate conversationally through our content production. We’re looking for writers that can describe to travelers what they’ll see, hear and feel when experiencing Wisconsin.
Assignments will be offered by the managing editor at the Department of Tourism and will explain the topic, creative direction and brand strategy. At times, our articles are regionally or destination based, but most often we promote statewide information in each piece of content (ex: 5 Wisconsin Cabins with Unforgettable Views or 5 Beautiful Beaches in Wisconsin’s State Parks).
Our freelance writers are not expected to report to the Department of Tourism office at any time, other than one time for brand standards on-boarding. Therefore, writers can work on their time and from wherever they choose.
The Department of Tourism does not guarantee a set number of assignments, but the writer will be paid for each piece of content they are asked to produce.
Submitting photography with the article is not expected, but allowable.
Writers can pitch assignment ideas to the managing editor for consideration, but pitching is not expected.