Global Design Communications Leader

3M is seeking for a Global Design Communications Leader to lead the charge for the Design function at the 3M Design Center, located in St. Paul, MN.

Introduction:

3M is driving creativity and design as a competitive platform for innovation and brand globally to enhance design-driven solutions for people and the world. We are looking for a Global Design Communications Leader to lead the charge for the Design function at the 3M Design Center, located in St. Paul, MN.

Vital to the advancement of strategic business priorities and innovation at 3M, design presents a competitive platform to strengthen product quality, business perspective, customer experience and brand reputation for the company. The Global Design Communications Leader will be a critical catalyst for both external and internal visibility/awareness of 3M Design expertise, positioning design activities driven by the Chief Design Officer and corporate-wide, multi-disciplinary creative team.

Does your curiosity inspire you to imagine tomorrow’s solutions to today’s problems? Do you ever wonder how collaborative creativity can enrich innovation and make progress possible? Or wonder if design can drive competitive advantage for business, while also having positive impact on the world? These are just a few of the questions we ask at 3M Design every day. Our diverse, global team not only includes design talent from multiple creative disciplines, but also achievement-oriented professionals who keep the engine going for strong operations to ensure our design organization is world class. We’re looking for creative explorers who are excited to be part of the very inspiring journey of design at an innovation company like 3M driven by curiosity.

Major Duties & Responsibilities:

Global Design Communications Leader primary responsibilities include, but are not limited to:

• Incorporate design as a critical and creative component to the strength and endurance of the 3M brand, driven by the company’s culture of innovation. Liaise with relevant internal constituencies to integrate communication initiatives across the company.
• Heighten visibility, thought leadership and consistent messaging for 3M Design through relevant media opportunities.
• Work with team to strategically identify industry awards and accolades where 3M can compete and win.
• For 3M’s international network of designers, the communications leader will be a central resource for incoming and outgoing content to bring consistency to brand, messaging and positioning for all design marketing communications activity, optimizing internal/external awareness across international regions.
• Connect and engage in an effective way with internal stakeholders across business groups, functions and subsidiaries and across the 3M Design function to be instrumental in driving change through design thinking.
• Use new digital media and innovative communications platforms to leverage design objectives and drive dynamic engagement with target audiences.

To execute upon any and all of the above priorities, this role requires holistic, integrated marketing and corporate communications skills and capability. A critical thread for such focus will be attention to overall positioning, key messaging, and leveraging design growth at 3M to build communications and branding in an effective and efficient matter.

Basic Qualifications:

• Bachelor’s degree or higher from an accredited university
• Minimum of 10 years combined experience with corporate communications and integrated communication background in Innovation, Branding, Design and/or Design related domains (Interior, fashion, architecture, automotive…)
• Experience in planning, development and management of integrated brand-building programs across B2B and B2C.

Preferred Qualifications:

• Master’s Integrated Marketing Communications or degree or higher from an accredited university
• Affinity with creative environment and enthusiastic personality
• PR network in design related domains (Interior, fashion, architecture, automotive,…)
• Result driven based on a systematic approach (processes/strategies/KPI’s)
• Excellent communication skills, both written and verbal, in order to represent 3M DESIGN amongst key audiences and peers
• Team worker, passionate, representative in/external, high engagement level, stretching the boundaries.