Graphic Designer/Senior Graphic Designer

Wisconsin Foundation & Alumni Association

The Wisconsin Foundation and Alumni Association (WFAA)*, the private fundraising and alumni relations organization for the UW-Madison, is recruiting for a creative professional to join the marketing team.

*The Wisconsin Foundation and Alumni Association is the “doing business as” name of the merged organization comprising the University of Wisconsin Foundation ( and the Wisconsin Alumni Association (, whose legal corporate name is registered as the University of Wisconsin Foundation.

Position Details

Graphic Designer/Senior Graphic Designer
Southwest Wisconsin
Madison, WI

The Wisconsin Foundation and Alumni Association (WFAA)*, the private fundraising and alumni relations organization for the UW–Madison, is seeking a creative professional to join the marketing team. Demonstrating a high level of creativity, visual sensibility, strategic thinking, and attention to detail, the graphic designer is responsible for producing innovative solutions to marketing challenges.

The Graphic Designer / Senior Graphic Designer position will lead cross-functional teams employing the creative process to meet creative brief objectives while promoting and adhering to brand standards.

Essential Functions:

Produce innovative solutions to marketing challenges that combine both written and visual elements in touch points across multiple platforms

  • Design and produce original graphic solutions to meet marketing objectives in support of strategic communicationpriorities. 
  • Produce visual touch points for print, digital and environmental graphics with an emphasis on publication design,email marketing, direct mail, and other print mediums. 
  • Exhibit a high level of creativity and attention to detail. Implement pre-press process for production of digital files. 

Concept development and ability to lead cross-functional teams through the creative process

  • Employ strategic thinking and key points of the creative brief to develop concepts and present original ideas through graphic solutions. 
  • Research appropriate design ideas to develop the best approach and concepts for style, technique and production methods for each project. 
  • Collaborate with cross-functional teams from the ideation phase through production. Exhibit strong evidence of professional client relations or client services experience; demonstrated excellence ininterpersonal skills with an ability to establish and maintain positive working relationships with internal and external constituents. 

Brand management

  • Conceive and execute consistently branded campaigns across multiple channels of distribution. 
  • Inform and achieve quality control in the presentation of the WAA, UWF, UW and WFAA brands across platforms. 

Other skills and responsibilities

  • Plan and direct photo shoots. Provide direction and work collaboratively with vendor-partners to successfully develop and produce creative materials. 
  • Maintain knowledge of new technology and how it relates to design; continually update design and technical skills. 
  • Maintain high awareness of trends and best practices in graphic design, communications and marketing industries. 
  • Inform colleagues of developing trends and industry best practices. 
  • Engage with alumni and students to increase brand affinity, engagement and likelihood of alumni involvement in UWF or WAA activities. 
  • Contribute to organization and content of photo library. 

Support a service-oriented atmosphere in accordance with WFAA mission, values and philosophy

Strategic beliefs

  • The University of Wisconsin–Madison has a transforming impact on students, alumni,and society; 
  • Authentic, lifelong relationships and engagement with alumni, donors and friends are fundamental to sustaining the reputation and continued success of the University; 
  • Philanthropy has an essential and growing importance on the future progress of UW–Madison; The highest level of stewardship and fiduciary responsibility in financial, investment, data and gift administration is vital to maintaining trust with our stakeholders; 
  • Diverse views, experiences and perspectives strengthen WFAA and the universitycommunity. 

Organizational values

  • We are serious about delivering results; 
  • We work together and with our campus partners as a team; 
  • We are committed to alumni, donors, volunteers and others; 
  • We are open-minded; 
  • We create a positive work environment. 



  • Bachelor’s degree required in art, fine arts, graphic design or related field. 
  • 1 +year professional design experience in an in-house, marketing and/or agency environment required. 
  • Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat) and Microsoft Office. HTML and CSS experience appreciated. 
  • Excellent sensibility for design and typography. 
  • Demonstrated creativity, attention to detail and problem-solving skills. Ability to organize, multitask and meet very distinct deadlines while expressing a high degree of creativity. 
  • Knowledge of and passion for UW–Madison and higher education; understanding of key issues affecting UW–Madison. 
  • Ability to take initiative and work independently.

This is a full time, exempt position reporting to the Design Manager.We offer a competitive salary and an excellent benefit program, which includes a10% 401k contribution after 1 year of service! 

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