Graphic Designer

Fleet Farm

Committed to HONESTY, INTEGRITY, and VALUE since 1955.

Fleet Farm has been serving hardworking Midwestern families since 1955. We are focused on providing quality products at a great value. Over the years, our customers have trusted us to provide everything they need for the jobs and joys of daily life.

Whether it’s hunting, harvesting, or tree-tapping, we’ve got you covered. We have what you need for yard clean up, baking, family game night, pet grooming, and snow blowing. We even have candy, nuts, and tires. Our customers have been known to say “If Fleet Farm doesn’t have it, I don’t need it.” At Fleet Farm, we’re more than just a store, we’re Built for Real Life.

Position Details

Graphic Designer
Northeast Wisconsin
Appleton, WI

The Graphic Designer will be responsible for working with management to develop various marketing materials for the company’s programs and products. The positon will also be responsible for the ideation and creation of printed and digital marketing materials in support of our local and national efforts.

Essential Job Functions:

The incumbent must be able to perform all of the following duties and responsibilities with or without a reasonable accommodation.

  • Design layouts and graphic elements for circulars, catalogs, direct mail pieces, web, broadcast, etc., that adhere to company brand guidelines. 
  • Assist with the development of compelling and effective layouts with creative design, product organization and communication by collaborating with marketing and buying teams.
  • Responsible to deliver assigned designs with accuracy, within brand style guide and designated timelines. 
  • Proofread composed work to maintain consistency and accuracy. 
  • Meet deadlines with accuracy and attention to detail. 
  • Generate and manipulate digital product and lifestyle images. 
  • Be self-motivated and a problem solver. 
  • Professionally correspond with Team Members and outside vendors on a regular basis. 
  • Write headlines and other copy as needed within brand guidelines.

Other Duties and Responsibilities:

  • Perform other duties as assigned or required

Nature of Supervision:

Must be able to work independently under the direction of marketing leadership. Receives fairly regular guidance and direction. Must be able to effectively work with other Team Members.


  • Associate’s or Bachelor’s degree in graphic design, marketing, business administration or other related field required 
  • 2+ years of related graphic design experience. Prior retail experience preferred 
  • Brand experience preferred 
  • Proficient in all Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Microsoft Suite applications 
  • Solid understanding of technical design components 
  • Strong written and verbal communication skills 
  • Excellent attention to detail and accuracy

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