Head of Customer Marketing -Away from Home

The Kraft Heinz Company

About Us

Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.

Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.

https://www.kraftheinzcompany.com/


Position Details

Head of Customer Marketing -Away from Home
Job
Full-time
11/9/2023
Chicago Illinois
Chicago, IL

Description & Requirements

Away From Home (AFH) is a rapidly growing and focus business within Kraft Heinz, known for bringing our iconic global food brands to life in the foodservice channel. The Head of Customer Marketing for AFH owns shaping and implementing our customer-centric marketing strategies through high-impact experiences with consumers and delivering value. Responsible for leading a team of 10+, this role is at the center of driving our strategy in partnership with our Sales and Culinary teams. This role also interacts with customer and industry partners, developing direct relationships to successfully drive the marketing agenda and support the overall channel/customer strategy.

Essential Functions & Responsibilities

  • Leadership: Mentor, guide and lead a team, fostering their growth and development for long-term success
  • Performance Measurement: Define key performance indicators and regularly report on the effectiveness of investments and customer marketing initiatives
  • Content Development: Coordinate the creation and elevate customer-facing content, including presentations and channel/customer specific brand value propositions and case studies
  • Executive Presence: Interact with executives at companies of all sizes, including some of the biggest QSR’s, FSR’s and multi-national organizations in the world Industry
  • Foresight: Leverage consumer insights, financial analysis and industry knowledgebase to deliver end to end value

Expected Experience & Required Skills

  • Prior experience of significant responsibility in foodservice marketing, brand management or strategic sales roles 
  • Track record for developing and growing a team of significant size and impact 
  • Experience developing external relationships with senior executives and a proven track record to influence decision making to drive initiatives forward 
  • P&L proficiency with the ability to analyze business health through financials 
  • Self-starter mentality with goal to make a difference each day 
  • Demonstrated ability to adapt to changes in business, customer, and consumer needs on a cross functional and matrixed environment 
  • Pro-active problem solver able to assess an issue and develop action steps for resolution 
  • An outstanding ability for balancing creativity with business needs, inspired by the "now and next" and keeping the consumer at the center of the work


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