Interactive Sales Manager

WITI - FOX 6

WITI is Milwaukee's local FOX affiliate broadcasting more local news than any other station in the area.  FOX 6 also has a cutting edge website and huge social media following.

http://www.fox6now.com/


Position Details

Interactive Sales Manager
Job
Full-time
Office/WFH
100% remote
1/11/2012
Southeast Wisconsin
Milwaukee, WI

FOX 6 has an immediate opening for our Interactive Sales Manager position; reporting to the WITI V.P. General Sales Manager and Local TV V.P. Interactive. This position works with corporate and station management, sales account executives, sales support staff and web content producers.

The major responsibilities and efforts include, but are not limited to:

  • Oversee all interactive sales products including, but not limited to, online, mobile, social media channels and multi-platform sales initiatives.
  • Work in tandem with Corporate VP / Interactive to identify additional revenue success leveraging 3rd party vendors.
  • Create and implement new digital products.
  • Facilitate and train Account Executives and Sales Management on all interactive products and multiplatform sales projects.
  • Make consistent in-person client analysis and presentation based sales calls
  • Develop revenue plan to meet and exceed digital sales goals.
  • Traffic orders and manages creative assets with Ad Operations; aid in providing reporting metrics to AE’s and clients.
  • Provide ongoing Account Executive training for all online and mobile products.
  • Manage and oversee Digital Sales Coordinator.
  • Work with Local TV Corporate VP / Interactive on companywide projects.
  • Proactively network and develop initiatives that help grow the interactive media market.
  • Communicate well with the senior on-line content producer

Requirements:

  • Passion for the broadcast and digital publishing business.
  • Ability to have multiple balls in the air and strong people skills.
  • Be a creative thinker, a self-starter.
  • Have strong organizational skills and attention to detail.
  • Overall understanding of the digital media market place.
  • One plus year of broadcast media sales and two plus years of interactive experience
  • Knowledge of interactive tools and platforms including Doubleclick’s DART, Second Street Media and others of the like is helpful -- but not required
  • Experience with online date analysis is preferred.
  • Ability to use Microsoft Office Suite of tools is required, with an above average knowledge of power point and excel is preferred.
  • Basic understanding of Flash, HTML, and SWF preferred.

Position is a salaried management position. Benefits package includes, health, dental, vision insurance, paid vacation, 401K with company match, and flexible spending accounts.



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