You’re a writer like Hemingway, a graphic designer like Saul Bass, and a social media whiz like, well there’s so many… You are tech-savvy, a communications expert, and are a Swiss Army knife of copy and design skills.
You understand how to turn ideas and business metrics into effective and exciting social media design. You have an Imitation Game-like memory when it comes to social and paid digital creative specs and a deep understanding of how social platforms leverage advertising. You know how Facebook is used differently than Instagram, Snapchat from TikTok, and have an understanding of how to effectively use these platforms to execute market strategy.
The Lead Digital Advertising Graphic Designer is a strategic marketer who is also a graphic designer and copywriter. This role is the link between creative concept and strategy, working collaboratively with our cross-functional creative and digital teams to ensure that digital ad content, from graphics to copy, meets not just project goals, but also brand standards.
Basically, the Lead Digital Advertising Graphic Designer is the bridge between digital marketing strategy and results, elevating our approach to developing social media ads, banner ads, and digital ad copy to support agile marketing strategies, which rely on fast-moving creative asset optimizations to achieve results.
For local applicants, this position is available to work from either our De Pere, WI or Neenah, WI office.