Lead SEO Specialist

The Lead SEO Specialist is responsible for creating robust, impactful strategies for Top Floor’s clients, communicating with internal and external marketing teams, and keeping the team and managers informed of progress. This individual would be seen as the team expert in all things SEO. This would include training other specialists on the team, writing and executing SEO processes, and be the go-to resource for the team in relation to SEO.

You will coordinate Top Floor’s planning and implementation efforts in tandem with specialists in other disciplines and account managers already on staff at Top Floor.

• SEO Strategy creationUtilize SEO Tools (Google Analytics, SEM Rush, MOZ, Google Search Console, etc.) to gauge site performance 
• Keyword research and generation 
• Keyword and Meta Data implementation 
• Creating and presenting strategy recommendations to clients 
• Monthly report generation 
• Working with members of various disciplines to provide the best marketing solution to clients
• Staying current and updating the team on latest search marketing trends 
• Host internal SEO training sessions 
• Designing and implementing SEO processes 
• Additional job responsibilities as assigned by manager.

• 2 plus years of hands-on search engine optimization experience
• Proficiency working with Microsoft Office Suite (PowerPoint, Excel, Outlook, Word) and Google products (Google Data Studio, Google Drive, Google Analytics, etc.)
• Functional knowledge of HTML
• Training and/or Leadership experience

• Employer Matched 401K
• Health Plans 
• Health Savings Account 
• Vacation Days & PTO 
• Summer Hours Flexible Hours 
• Casual Workplace 
• Professional Training Opportunities 
• Paid Maternity and Paternity Leave 
• Paid Holidays 
• Committee Involved: Top B.L.U.E. – Company Culture Committee dedicated to improving Top Floor culture and Diversity, Equity & Inclusion Committee