Manager, Affiliate Marketing

The Manager, Affiliate Marketing is the strategic lead for assigned client accounts. The Manager is responsible for leading strategic initiatives, budget optimizations, technology / integration enhancement recommendations, upsell opportunities, and more. The successful Manager acts as the face of Rise Affiliate to our clients, technology partners, and affiliate partners, as well as a voice within the Rise organization to champion the Affiliate channel as a strong resource to deliver upon client goals. The Manager has a “growth-based mindset,” and can illustrate a clear vision for clients, teams, and self to achieve growth. The Manager is responsible for the training and development of other team members, including cross-functionally. Your primary measurement of success will be the retainment of current clients, starting with overseeing the successful execution of their Affiliate marketing campaigns and ensuring their return on investment goals are being met. The Manager will provide strategic direction to team members managing all aspects of the client’s Affiliate customer journey, including assisting with media planning, performance and budget forecasting, user experience optimization, campaign management, performance analysis, partner outreach, and more. The Manager is seen as a subject matter expert and will be called upon to lead multiple aspects of client delivery and new business opportunities.

KEY RESPONSIBILITIES:

• Drive strategy and execution to meet budget, target revenue, and customer acquisition goals
• Serve as trusted advisor and consultant to clients on calls, emails, and in-person meetings
• Build deep, leadership-level relationships with partners, gracefully hold partners accountable for performance expectations, and drive mutually beneficial value between the client, the partner, and Rise
• Develop and negotiate CPA media buys with favorable terms
• Act as initial point of escalation for all Affiliate-related projects across the full Rise portfolio
• Proactively consult with Account teams on areas of opportunity for clients to operate within the Partnerships space; identify upsell opportunities on Rise’s current book of business, and help Account teams build and deliver pitches accordingly
• Create compelling and insightful client presentations
• Responsible for managing a team of direct reports (remote and across all Rise locations) with accountability for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention
• Lead the learning and development process for the Affiliate team; mentor and train on Affiliate best practices with regards to publisher recruitment, relationship management, content creation, and channel growth
• Handle multiple projects in a fast paced, high growth environment

JOB REQUIREMENTS

Appropriate education and / or experience may be substituted on an equivalent basis

Education:

• Bachelor’s degree (communications, marketing, advertising, or business)
• Ability to speak, read and write the English language

Experience:

• 4+ years experience with Impact, CJ Affiliate, Impact.com, Awin, Rakuten, or similar platforms
• Proficient knowledge of the Microsoft Suite and Google Suite
• Experience with Microsoft Office suite; foundational / practical experience with Excel a plus
• Confident presenting to internal and external stakeholders, including C-Suite executives
• Ability to work cross functionally with Account, Analytics, Technology, and Finance teams to accomplish client objectives
• Ability to prioritize multiple tasks and projects simultaneously, and provide guidance to junior team members on prioritization
• Integrity to maintain strict confidentiality of projects
• Strong written and verbal communication skills; mastery of the art of asking the right questions with the ability to translate the answers from what is heard into what is meant
• Superior negotiating skills
• Demonstrated understanding of the eCommerce ecosystem; how marketing channels connect, and how to make sense of the data provided by sources in order to make strategic recommendations
• Experience with new business development and upsells

Knowledge, Skills & Abilities:

• Strong analytical capabilities
• Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
• Comfortable delivering presentations to small and large groups internally and externally
• High comfort level participating in brainstorms and ideation sessions
• Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
• Integrity to maintain strict confidentiality of projects

Travel: <5% or a few times per year for conferences and client meetings

Employees can be expected to be paid an annualized salary range of $78,000 - $100,000, based on variations in knowledge, skills, experience and market conditions.