Manager, Brand Communications

United Airlines


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Position Details

Manager, Brand Communications
Chicago Illinois
Chicago, IL

United has a wide variety of career opportunities around the globe - come find yours!

This position will proactively and confidently engage stakeholders and key influencers to create opportunities to shape United's public image and build United's brand in key markets around the world. This position will be an integral member of United’s Corporate Communications team and will conceive, manage and implement communications campaigns to promote the United brand both externally and internally, and capitalize on every opportunity to promote United in local, national, and international media.

  • Build United's brand through creative and strategic Media Relations initiatives. 
  • Develop messaging and amplification strategies for key initiatives and/or products 
  • Influence internal/external stakeholders to build United's brand 
  • Utilize expertise in news-making, messaging management and impact measurement. 
  • Collaborate closely and effectively with peer groups to advance a common message. 
  • Conceive, manage, and implement communications campaigns


  • Bachelors degree in Journalism, Communications, Marketing or related field 
  • 3-5 years of corporate communications experience providing content development and editorial services in a corporate communications environment. 
  • Experience translating complex messages into relevant and compelling media stories. 
  • Experience working in a fast-paced, high intellect, collaborative global environment with high performance expectations and ownership of results. 
  • Experience working collaboratively across departments 
  • Ability to develop messaging, and integrated communications plans and strategies 
  • Ability to communicate information and ideas effectively and clearly in speaking so employees at all levels will understand 
  • Ability to work effectively and efficiently in cross-functional teams 
  • Ability to interface with all levels of employees and management as well as with outside agencies 
  • Analytical thought process with high integrity 
  • Execution and process oriented, forward thinking, diligent and creative 
  • Capacity to deliver against quality, timing and cost targets 
  • Trustworthy with material confidential information 
  • Superior business writing and editing skills 
  • Strong project management skills: ability to manage multiple projects. 
  • Excellent interpersonal and verbal skills; promotes open communication within the department and the division 
  • Effective judgment and decision making: consider the relative costs and benefits of potential actions to choose the most appropriate one 
  • Motivational and persuasion skills 
  • Critical thinking skills: using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems 
  • Highly effective in a fast paced environment, strong quantitative and analytical skills, excellent cross functional collaboration with teams; works well under pressure

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