For over 110 years, FTD has helped people give with meaning for life's most important occasions through fresh florals, plants and gifts. With cutting-edge software, our mission is to deliver the best gifting experience online by processing millions of orders a year,enabling small businesses to win big in the ecommerce space. We focus on solving tomorrow's challenges in partnership with our nationwide network of trusted, expert florists. We're made up of a diverse group of big thinkers and decision makers who influence how we operate and the results we deliver. By consistently testing, implementing and celebrating new ideas, we're committed to growing your career from within. Together, we can continue to provide a meaningful experience for our customers, partners and our most valuable asset: our employees.
Manager, Copywriter is a key role on the FTD creative team that will lead brand storytelling, content creation, and brand activation. This role is based in the US, reporting directly to Director of Creative. The Manager, Copywriter role will lead FTD's in-house creative department to refine and express the FTD and Proflowers brand with emotion and style. This role requires an expert knowledge of a range of copywriting tactics, including social media advertising, and strategic email campaigns. The Manager, Copywriter must be able to offer constructive, effective feedback to writers based on industry best practices and FTD and Proflowers' evolving marketing strategy.