Manager, Creative Content

The Opportunity:

The Manager of Creative Content will join our internal creative team to assist with content support and oversight. Reporting to the Director of creative, this role will be jointly responsible for the development and execution of creative concepts to support several of our global brands or loyalty brands across owned and paid marketing channels. They will also be ensuring flexibility in resources by sourcing, onboarding, and managing contract copywriting support as needed.

They must possess a deep understanding of branding, copywriting, and content strategy with core strengths in communications. They will play an active role in partnering with a variety of teams to deliver fresh and innovative creative solutions (from concept to completion) that support our hotel brands and overall company goals. You will be part of a team passionate about diversity, equity, and inclusion, committed to nurturing curiosity and new skills and building connections across the organization with stakeholders, colleagues, and guests.

The Role:

The Manager, Creative Content is responsible for leading creative copywriting and editing supporting brand and marketing teams. The Manager of Creative Content will help source and onboard copywriting contractors that execute creative content for B2B and B2C strategies building awareness of Hyatt’s portfolio of global brands and loyalty program. This individual will report to the Director of Creative Services.

• Source and onboard innovative, solutions-focused, and inclusive contractors executing high-quality concepting and copywriting for various go-to-market initiatives for the World of Hyatt and other global brands. 
• Build strong relationships with Brand, Marketing, Field Marketing, Digital Content Strategy & Localization, and more to evangelize creative content best practices.
• Contribute when creative content consultation is required, including kick-off calls and reviews.
• Maintain strict adherence to established formatting standards, brand tone and voice, corporate guidelines, and Associated Press Style.
• Balance competing and complementary creative content needs, while synthesizing multiple inputs to create compelling content and cohesive stories.
• Demonstrate a high level of attention to detail, ensuring grammatical and factual accuracy, as well as compliance with business rules and norms.
• Approach complex challenges by distilling content into clear, concise, and cohesive messaging by way of creative copy solutions.
• Adapt to a fast-paced environment where evolving business needs may shift priorities and project deadlines.
• Proactively communicate with manager and team members to meet deadlines and respond to stakeholder requirements.
• Continued support and enhancement of stakeholder guidelines to inform and improve upon creative content quality.

Who You Are:

As our ideal candidate, you understand the power and purpose of our Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You enjoy working with others, are results-driven, and seek various opportunities to develop personally and professionally.

Experience Required:

• 5+ years of advertising/marketing in either a corporate or agency environment; experience in copywriting and content development for product/service marketing and/or customer communication
• 2+ years of managerial experience
• Expert technical expertise as it pertains to grammar, punctuation, and syntax
• Creative, solutions-focused, and cross-functional problem-solver with strong initiative
• Excellent organizational and communication skills
• Comfortable managing multiple projects and tasks under tight deadlines, and shifting priorities as needed
• Capable of using tools to draw conclusions and make appropriate recommendations
• Ability to work cross-functionally with various internal teams and external stakeholders
• Capable of using tools to draw conclusions and make appropriate recommendations
• Familiarity with current online trends and tools
• Proficient in Word, Excel, and PowerPoint

Experience Preferred:

• Bachelor’s degree or equivalent in English, communications, marketing, journalism or a related field

How We Care for Our People:

Our purpose sets us apart—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For® list for the last ten years. This recognition is a testament to the tremendous way our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy, and respect, and making sure everyone feels like they belong.

We’re proud to offer exceptional corporate benefits which include:

• Annual allotment of free hotel stays at Hyatt hotels globally
• Flexible work schedules
• Work-life benefits including well-being initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center
• A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption
• Paid Time Off, Medical, Dental, Vision, 401K with company match