This role will be responsible for managing the team of editors responsible for website content creation for KnowHow, Grainger’s online content marketing platform. In this role, we are looking for an experienced people leader who has an extensive background in writing and editing online articles and managing the creation of other online content, including infographics, white papers, interactives and more. The person in this role will be responsible for KnowHow, ensuring all its content is of high quality and adheres to brand standards, reviewing all content before publication, and working with the editors and an external agency to implement Grainger’s content marketing strategy. This is an exciting opportunity for an experienced content marketer to manage a team at a Fortune 500 Company, with the chance to bring new ideas to the table and help craft and optimize the strategy for a growing B2B content marketing program.
Applicants must have excellent project management and communication skills with the ability to work on a large volume of different projects on varying deadlines while maintaining positive working relationships. The ideal candidate will be able to effectively translate content marketing goals into rich customer experiences that drive conversion, engagement and brand recognition. Experience in marketing or journalism and a solid understanding of content marketing practices are vital to this role.