Manager - External Communications

Rockwell Automation

Rockwell Automation, Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 23,000 problem solvers dedicated to our customers in more than 100 countries. To learn more about how we are bringing The Connected Enterprise to life across industrial enterprises, visit

Position Details

Manager - External Communications
Southeast Wisconsin
Milwaukee, WI

Position Summary:

Whether you’re talking to media, customers, potential employees or industry analysts, it’s crucial that you represent an ethical, socially responsible company. One where you can be proud of its innovation, its people, and its ability to make the world work better.

We are that company.

Rockwell Automation combines a respected 117-year legacy with a reputation as a leader in industrial automation and digital transformation.

We believe we have a powerful, evolving and exciting story to share.

As we transform ourselves and influence the industry, journalists and policymakers look to us for what’s next in automation and digital transformation innovations that change how we work, how we live, and how things get done.

That’s where you come in.

We are looking for an experienced External Communications Manager who is passionate about storytelling and relationship building.


  • Draft and distribute tactical media plans and content for enterprise-wide external announcements, executing the distribution and follow-up for all pitches and press releases. 
  • Proactively pitch top tier and local media and work with individual reporters to obtain information or fulfill interview requests with executives. 
  • Provide communications services to the executive team, as needed, including talking points, speechwriting and presentation development. 
  • Manage reporting for the annual Corporate Responsibility Report, and own year-round storytelling amplifying Rockwell’s social responsibility and sustainability stories and wins to investors and journalists. 
  • Contribute to issue management and crisis planning. 
  • Collaborate with functional communication teams to help all partners reach their highest level of contribution.
  • Develop strong partnerships with key contacts across all functions to ensure External Communications is consistently engaged as a key player in strategic decision-making for the company. 
  • Integrate strategy and vision into every pitch, press release and placement. 
  • Lead measurement and analysis of media relations efforts.

Key Competencies:

  • Ability to translate complex ideas into clear, concise insights. 
  • Painstaking attention to detail. 
  • Polished executive presence; ability to influence without authority. 
  • Proven ability to bring consistency and discipline to processes and communications. 
  • Ability to suggest new ideas and solutions, solve problems creatively. 
  • Team player with ability to work across diverse, cross-functional teams. 
  • Demonstrated track record placing business stories in key media. 
  • Self-starter with a strong sense of urgency. 
  • Experience using BusinessWire, Cision, 3BL and/or other media measurement and/or distribution tools. 
  • Unquestioned ethics, integrity and credibility. 
  • Exceptional written communication skills and a passion for creative storytelling. 
  • Demonstrated focus on details and the ability to manage multiple, high-profile projects. 
  • Strong editing and proofreading, skills.

Basic Qualifications:

  • Bachelor's degree.
  • Legal authorization to work in the US is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.

Preferred Qualifications:

  • Bachelor's degree required, preferably in journalism, corporate communications, or public relations. 
  • Minimum of 8 years of experience in corporate communications or public relations, preferably in a global, publicly traded company.

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