Market Analytics Manager

Opportunity:

Do you have strong experience in business analytics and delivering high-quality insights in a concise and consumable manner across the organization? If you are passionate about data analytics and consider yourself a continual learner, Kohler Power would love to hear from you!

KOHLER Power Systems, one of the largest power generator manufacturers in the world, has delivered energy solutions worldwide since 1920. KOHLER Power Systems offers power generation equipment for residential, industrial, mobile and marine applications as well as automatic transfer switches, switchgear, monitoring controls and accessories. For more information about KOHLER Power Systems, please visit www.kohlerpower.com.

Under the direction and supervision of the Director – Marketing, the Market Analytics Manager – Power Systems is responsible for executing the marketing analytics strategy to improve data storage and utilization, build market forecasting models, and develop the tools & processes that are necessary for a data-driven marketing organization. In addition, the Manager plays an important role in leading key elements of the overall marketing strategy – including channel, advertising and product strategy. This role has no direct reports.

An ideal candidate is well versed in marketing, business analytics, and strategy.

Specific Responsibilities:

• Impact business results using knowledge of analytical methods, leveraging business experience, and demonstrated ability to transform complex analyses into a simple, yet compelling story. 
• Drive analytics projects and experiments from end to end. Translate a business question into an analytical framework, generate insights through analysis and effectively communicate recommended actions. 
• Use data and analysis skills to support marketing needs with reporting, KPI definition, performance measurement, and insights. Achieve scale by establishing best practices, automating processes and identifying structural needs. 
• Create, support and maintain territory size/share and opportunity models to aid the sales and marketing organizations with the implementation tracking of marketing programs and advertising campaigns. 
• Collaborate with partners across the organization to develop the appropriate infrastructure (people, process, data, technology) to support the reporting and analytics process. 
• Support leadership on projects related to channel marketing, product development, pricing, and market research.

Skills/Requirements:

• Requires a bachelor’s degree. Course work in Marketing, Economics, Finance, Business Administration/Management and Accounting. 
• Prefer an MBA or Master of Science degree in Applied Economics, Business Analytics, Statistics or related field. 
• Must possess a keen analytical mind, strong on planning, detail and accuracy, while demonstrating creativity and idea-orientation. 
• Experience with analytical and visualization tools, such as PowerBI, Alteryx and Tableau preferred. 
• Experience in forecasting and market research techniques: Statistical Analysis, Time-series modelling and forecasting, Regression, Clustering and other techniques required. 
• Experience in one or more modeling platforms/languages, such as R, Python preferred. 
• Requires strong written and oral communicative skills. 
• Requires 4+ years of related experience. 
• Demonstrates high proficiency with standard business and database software (Microsoft Office, Excel and PowerPoint). 
• Ability to travel under 10% as needed.

Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

Why Work at Kohler Co.?

Kohler Co.'s mission is to contribute to a higher level of gracious living for those who are touched by our products and services. We understand that it takes investment in our associates’ development to make that happen.So, we offer ongoing investment in each individual’s personal development and the opportunity to collaborate with others across functions and roles at Kohler.

In addition to the investment in your development, Kohler offers a benefits package including a competitive salary, health, vision, dental, 401(k) with company matching, and more!