Marketing and Communications Coordinator

Purpose:

This position works primarily within the development, communications, and special event function to coordinate digital marketing and support Communications Manager with social media, website and email communications. It also helps plan and coordinate special events and outreach.

Duties and Responsibilities:

Communications support (approx. 50%):

Work with Communications Manager to write, edit, coordinate, design and publish content for:

• Social media (Facebook, Twitter, Instagram and LinkedIn) 
• Monthly e newsletter 
• Website and blog 
• Annual report 
• Media releases 
• Special events

Contribute to and edit mass emails, including creating email lists, designing emails and reporting on email performance using CRM platform and Mailchimp software.

Edit existing marketing materials in Canva or Adobe Creative Suite.

Design graphics, create, update, and maintain printed and digital materials and presentations using Canva and Power Point.

Contribute ideas to and support a social media strategy that allows the organization to connect with and engage its supporters.

Digital marketing (approx. 25%):

Leverage technical knowledge, including experience working with WordPress, CRM platforms, Google Analytics and Google Ads Manager to pull analytics, analyze and compile regular performance reports for:

• www.iimn.org, a WordPress website 
• Email newsletters 
• Special event communications 
• Social media posts 
• Program recruitment and marketing 

Identify actionable insights from data to implement strategies that improve the organization’s communications with target audiences

Events coordination and outreach (approx. 25%):

• Help plan and coordinate the International Women’s Day Fundraiser, Breakfast Circles (quarterly) and other special events. 
• Represent the organization and/or recruit internal volunteers for presence at community outreach events. 
• Write online and print event marketing materials, manage guest lists and database report generation and guest data post event. 
• Support events with set-up and clean-up before, during and after events. 
• Manage inventory and storage of outreach and event supplies and signage. 
• Other duties as assigned by manager.

Requirements:

The Marketing and Communications Coordinator should have, at a minimum, a bachelor’s degree in journalism, marketing, English, communications, or a related field and a minimum of one to three years’ work experience in marketing or communications. Two years of additional work experience in a similar environment would be considered as a substitute for a bachelor’s degree.

Candidates must be:

• Proficient in WordPress and CRM platforms. 
• Knowledgeable about digital marketing, retargeting and email campaigns. 
• Experienced in a wide array of social media applications. 
• Effective time manager, able to consistently meet deadlines. 
• A strong writer and editor. 
• Sensitive to privacy and professionalism in working with diverse agency clients. 
• Fully vaccinated for COVID-19.

Preferred experience:

• Proficient in Google Analytics and Google Ads Manager. 
• Experienced in event coordination and support. 
• Proficient in Adobe Creative Suite. 
• Experience working in a multicultural environment and with individuals with limited English proficiency. 
• Knowledge of U.S. immigration policy, human rights, or related topics.

Salary Range: $46,500 to $53,500 annually.