Marketing and Communications Specialist

Food + Farm Exploration Center

The Food + Farm Exploration Center, in partnership with Farming for the Future Foundation, is a 501(c)(3) nonprofit organization with a mission to educate current and future generations about agricultural innovation and sustainability. The Exploration Center will promote agricultural literacy, increase the understanding of the origins of food, and deepen the relationship between farmers and consumers. Slated to open Summer 2023, the Center will be a state-of-the-art manifestation of the Foundation’s educational mission. It will be a centralized place for people to come together on a journey into the world of modern agriculture, meet the people behind food production, build science and engineering skills, connect, play, and learn. It will be a teaching farm, a children’s museum, a science center, and a community workshop all rolled into a tantalizing celebration of food and farming.

The Food + Farm Exploration Center will create common ground where people can learn more directly from the industry without taking away from the important work of feeding the growing population. It is important for people to know where their food comes from, and farmers are eager to share those stories. The Food + Farm Exploration Center is connecting with area education and agricultural experts to develop the most impactful programming possible. Located in Plover, a suburb of Stevens Point, Wisconsin, the Food + Farm Exploration Center will be the cornerstone of innovation and exploration as it relates to vegetables grown for human consumption. The Village of Plover is a welcoming community with a beautiful river and county parks, a wide variety of things to do, and a growing cosmopolitan area.

http://www.foodandfarm.us


Position Details

Marketing and Communications Specialist
Job
Full-time
2/13/2023
Northwest Wisconsin
Plover, WI

The Food + Farm Exploration Center is seeking a creative visionary to fill a newly created Marketing and Communications Specialist role. This position reports directly to the Marketing and Communications Manager and helps support the Food + Farm Exploration Center’s external communication efforts. The ideal candidate will be an effective communicator who excels in both verbal and nonverbal communication, someone who is detail-oriented and enjoys tracking the latest communications and marketing trends. A successful candidate in this role will be one who can think outside of the box to produce visually appealing materials and engaging digital content. The position will offer a flexible working environment.

Responsibilities:

  • Work effectively with all departments 
  • Assist in all aspects of planning and executing events 
  • Support distribution of all e-materials including quarterly newsletters, donor communication, event materials and more 
  • Identify, research and write useful and engaging content for target audiences and external outlets, including website, social media, and industry or mainstream news outlets 
  • Interview industry experts for the purpose of creating content for external target audiences 
  • Develop engaging content for social media channels including Facebook, Instagram, TikTok and LinkedIn 
  • Assist in video production for a variety of platforms 
  • Assist with the design of flyers, graphics, e-vites, Education Outreach Program materials and more 
  • Other tasks as determined by the Marketing and Communications Manager or Executive Director 
  • Preparing for press conferences, writing press releases and developing media contacts 
  • Briefing staff for press conferences or other speaking engagements through interview preparation and drafting presentations/talking points 
  • Assist in ensuring consistent core messaging is utilized across all departments and platforms 
  • Assist Marketing and Communications Manager in keeping internal websites up to date 

Requirements:

  • Degree in Marketing, Communications or a related field of study; an emphasis in Agriculture preferred but not required 
  • One-two years of similar workforce experience 
  • Demonstrated interest in communications and marketing development 
  • Ability to work collaboratively or independently on projects and tasks 
  • Strong writing skills, with an understanding of AP Style Written and spoken English language proficiency required 
  • Proficiency in MS Office Proficiency in Adobe Creative Suite programs 
  • Demonstrated leadership, versatility and integrity Experience with digital marketing tools (Ex: MailChimp) 
  • Willingness to learn and develop new skills 

The annual salary range for this position starts at $40K.

  • Two weeks of PTO offered, and eight paid holidays. 
  • A reimbursement option for Healthcare and Dental Services to all employees. 
  • A 401K plan is offered following one year of employment. 
  • Offers of employment are contingent upon results of thorough background and reference checks.


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