Marketing Associate

Magellan Promotions

From colleges to businesses to nonprofits, our clients have a few things in common.

They need creative ways to engage their target audiences.

They need to find pathways to allow their tribes to show their passion for the brand.

They need to be memorable.

That’s where Magellan Promotions comes in. Since 2005, we have helped organizations build community through promotional product marketing solutions. When we provide imprinted pens, t-shirts, stickers, lanyards, water bottles, and a whole lot more, we do so with the purpose of helping our clients build community with their target audience.

Our team prides ourselves on having a collaborative, responsive, and creative team-oriented culture. We come to work everyday to provide outstanding service and we never forget to have fun along the way. Visit our Culture Teams page to learn how we ensure our teams feel a strong sense of connection with our mission.

Position Details

Marketing Associate
Southeast Wisconsin
West Allis, WI

The purpose of marketing at Magellan Promotions is to grow the business through building affinity with our target audiences, grow existing clients, and create pathways for contacts to connect with our team/company to start projects. The promotional product industry is a relationship business, thus we combine personal engagement marketing initiatives with content rich, solution-based resources. This role specifically is focused on creating effective and engaging content for the general Magellan Promotions and Magellan Stickers audiences. Specific segmented marketing to target audiences is managed by other marketing staff members.

This is a part-time position with the estimated number of weekly hours to be 10-15. This position may be 100% remote or be performed out of our West Allis, WI office.

In the Magellan Promotions Marketing Associate position, you will be responsible for helping build the overall brand of the company. You will humanize the brand and create content that will build affinity for the business. In this role, you are involved in the idea creation, content strategy and production for the below tactics.

Mass Communication - The purpose of our mass monthly email communication is to demonstrate our expertise, humanize the business and provide ideas that will be helpful to the audience. This position is responsible for creating and producing this monthly e-newsletter with direction from management.

Website Content - Set up a schedule to review, optimize and add to website content for both the Magellan Promotions and Magellan Sticker sites to enhance the experience of the users and build our brand for our audiences and potential future staff. Actual updates to the HTML code on the website will be handled by another Magellan Promotions team member.

Content Marketing - This position is responsible for creating any written Magellan Promotions and Magellan Stickers content that appeals to a wide audience. For example, our annual Top 10 New Product blog and promotion would be created by this role. In addition, blog pieces on Magellan Promotions specific initiatives would be handled by this role.

Events - Magellan Promotions hosts our own event each year. This position will create content for digital marketing campaigns pre- and post-event.

Webinars - This role will create supporting content and promote any pertinent Magellan Promotions webinars.

Research - When Magellan Promotions completes a proprietary research project, this position may be involved in creating a white paper, plus digital and physical marketing materials.

Social Media - This role will create and post general Magellan Promotions content to appropriate social channels that follow our strategy.

There will be other projects and initiatives that this role will be involved in as needed.


The effectiveness of this role will be measured in the performance of the selected initiatives and campaigns that this role is responsible for. To drive effectiveness, you will establish a closed-loop analytics process to understand what is resonating with the audiences and how the marketing activities are gaining and growing customers.

Team Interaction

This position will interact with a number of team members on a regular basis. This position reports to Michael Wolaver, Captain of Magellan Promotions, who oversees and directs the marketing. This position may be involved in marketing related projects with the segment marketing managers. In addition, this role will work hand-in-hand with the marketing graphic artist/website manager. Beyond the marketing team, this role will coordinate and share ideas with the account team.

  • Have worked in a content creation specific role for at least 4 years that involves similar outcomes as described. 
  • Possess excellent written communication skills with the proven ability to adjust tone for varying content types. Experience telling stories with B2B marketing content with the goal of influencing the reader is preferred. 
  • Proven creative thinker and excellent idea generator. 
  • Problem solving and interpersonal skills with strong attention to detail. 
  • Self motivated with ability to manage and prioritize multiple projects, and adjust to shifting responsibilities 
  • Work well autonomously and with teams.

Magellan Promotions offers a competitive salary based off of applicable experience. 

Fun Benefits – We’re a pretty relaxed group at Magellan Promotions. We have a casual dress code, summer hours, paid volunteering time, and more.

Formal Benefits - Health care (including dental and vision), paid maternity leave, retirement plan, generous paid time off, and paid holidays.

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