Marketing Communications Consultant

We currently have an exciting opportunity for a Marketing Communications Consultant in Bloomington, MN. The Marketing Communications Consultant implements marketing and communications plans that build and support the business growth goals of HealthPartners products, programs and services.

At HealthPartners, you’ll find a culture where we live our values of excellence, compassion, integrity and most importantly, partnership. By working together, we will improve health and well-being, create exceptional experiences for those we serve and make care and coverage more affordable.

ACCOUNTABILITIES:

The Marketing Communications Consultant will report to a manager in Marketing Communications and will work closely with that manager and others to implement all aspects of marketing and communications plans. Specifically, the consultant:

• Implements marketing plans and programs that support business to business and business to consumer marketing objectives. 
• Proactively provide marketing consultation to internal clients. 
• Produces materials, events and communications to support business and marketing objectives. 
• Develops product materials and collateral support for purchaser and consumer audiences. 
• Writes, edits and formats general, market-specific and group-specific marketing communications for consumer,business-to-business and internal audiences. Delivery vehicles include product summaries, brochures, website, electronic newsletters, PowerPoint. 
• Helps coordinate special events and other productions as appropriate. 
• Works with content experts throughout the organization. 
• Collects and analyzes data to continually improvequality and effectiveness of marketing initiatives. 
• Works with internal support units such as web andcreative services to develop and implement tactics. 
• Analyzes audience-specific needs and responds with targeted key messages and materials. 
• Provides great service to internal and external customers. 
• Performs other duties and projects as assigned.

REQUIRED QUALIFICATIONS:

• Bachelor’s degree, generally in Marketing, Communications, Journalism or related field; or five years of marketing experience in lieu of a degree. 
• Two - five years of marketing communications program planning and development experience. 
• Excellent project management skills. 
• Excellent verbal communications skills. 
• Strong organizational skills. 
• Excellent computer skills and proficient user of Microsoft Office products. 
• Excellent writing, proofreading and editing skills for print and web. 
• Demonstrated creativity in developing effective communications programs for consumer, business and internal audiences. 
• Ability to thrive in fast-paced, collaborative work environment with multiple priorities. 
• Strong attention to detail 
• Ability to meet deadlines.

PREFERRED QUALIFICATIONS:

• Marketing/sales communications experience in health care 
• Graphic design skills 
• Desktop publishing skills 
• Event planning experience. 
• Web experience

HealthPartners is recognized nationally for providing outstanding care and experience for patients and members. We offer an excellent salary and benefits package.