Marketing Communications Specialist - Marketing Agency

C. Blohm & Associates, Inc. (CB&A)

From Silicon Valley to Sweden, CB&A partners with companies worldwide to deliver integrated marketing communications campaigns that achieve results in the PreK-12 and higher education markets. The passion for our clients comes from a deep sense of service we all feel. From volunteering during the holidays to raising money for the United Way, we engage and give back to our community. We see that same passion in our clients. They’re not simply doing well for themselves. They’re doing good things for others. We want to be part of meaningful work that changes lives. We’re a bold bunch of marketers—always challenging the status quo for our clients, for ourselves, and for our work place. And it shows. Madison Magazine named CB&A one of the “Best Places to Work.” Here's why we love #CBAlife: www.cblohm.com/careers.

http://www.cblohm.com

Position Details

Marketing Communications Specialist - Marketing Agency
Job
Full-time
6/29/2020
Southwest Wisconsin
Madison (Monona), WI

CB&A is seeking an experienced, highly organized, results driven full-time Marketing Communications Specialist to join our team. Primary responsiblity of this position is to develop and execute integrated marketing communications campaigns to propel brand strategy and communicate/cultivate its positioning. We offer a casual and collaborative work environment nestled in Monona, WI.

Your contributions will include:

  • Marketing: Develop integrated campaigns for the agency and its clients including marketing communications, public relations, content marketing and social media. 
  • Project Management: Execute marketing projects from start to finish and put learnings into action for future projects. 
  • Data Analytics: Monitor, research and analyze marketing campaign performance to evolve channel strategy across multiple platforms. Report on campaign KPIs and provide strategic recommendations to increase results. 
  • Writing: Draft news media communications, marketing content, social media copy and other writing assignments. 
  • Confidentiality: Display a high level of integrity by maintaining the confidence of proprietary information. Protect all tangible and intangible company assets. 
  • Information Management: Stay current on marketing trends. Develop target lists for marketing campaigns. Manage marketing databases and other digital assets. 
  • Conduct special research and other projects as assigned.

To be successful in this opportunity, you will need:

  • Bachelor’s Degree in Marketing, Public Relations, Communications, Journalism or equivalent work experience 
  • 2-3 years work experience in marketing, preferably in an agency setting 
  • Strong verbal and written communication skills 
  • Demonstrated ability to think critically and solve problems 
  • Strong customer service skills and attention to detail 
  • Ability to use discretion and judgment in dealing with sensitive and confidential information 
  • Ability to foster teamwork and thrive in a collaborative environment 
  • Proficient in Microsoft Office applications Proficient with Twitter, Facebook, Instagram and other social media tools 
  • Proficient with WordPress, Google Analytics, marketing automation tools and CRMs, preferably HubSpot 
  • Ability to develop graphics for website pages, email campaigns, direct mail pieces, newsletters, and other collateral

In exchange for your talents, CB&A offers competitive pay and benefits. We offer a full benefit package including:

  • PTO 
  • Health Insurance 
  • Health Savings Account (HSA) 
  • Dental Insurance 
  • 401k Savings Plan 
  • Company paid Life, STD, & LTD Insurance 
  • Pet Insurance 
  • Legal & Financial Protection Insurance

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