The Marketing Communications Specialist will:
Collaborate with and serve as the day-to-day contact for
retainer and project-based clients
Implement Builden’s marketing infrastructure model for
clients, including:
- Developing thought leadership content and client newsletters
- Managing awards, including providing recommendations and
drafting select award submission content
- Researching, planning and executing events and conference
participation as well as coordinating strategic sponsorships
- Handling social accounts and website updates
Create playbooks to train clients to implement Builden’s
marketing infrastructure model
Provide research and analysis for various initiatives
Lead client meetings, including coordinating follow-up
Create, edit and update client win summaries, press
releases, biographies, practice group descriptions, award nominations,
invitations, website content, presentations, ad copy, brochure content and
other content
Coordinates and supports directories submissions
Manage key elements of client brand and website redesigns
Maintains and shares analytics reports