What You’ll Do.
Working with a team of business designers, market insight seekers, and creatives, the Marketing Content and Campaign Coordinator is a collaborator, a craftsperson, and someone that can make stuff happen. You’ll work alongside a diverse team of incredibly smart business builders, and be responsible for crafting and implementing content strategy and marketing campaigns in support of dozens of offerings across several strategic markets.
You’ll understand unmet and underserved market needs, buyer jobs to be done, and the ways our offerings solve these needs, get these jobs done, and create delight for our buyers. You’ll also direct the creation of compelling messaging and storytelling, as well as the efforts to communicate these messages and stories into the market. Additionally, you’ll work collaboratively with three groups of people: (i) our business builders, offering owners, and consultants who are delivering in the market, (ii) our business design team that oversees market strategy and insight, and (iii) the organization’s marketing function that executes integrated campaigns and programs.
The Marketing Content and Campaign Coordinator also leads our offering owners in the crafting of marketing and campaign strategy. You’ll oversee the execution of campaigns, digital content updates, and other tactics and collaborate with other marketers in the firm to identify, evaluate, and test leading-edge marketing tactics that could generate superior marketing results for our financial services unit. You are also responsible for managing the unit’s marketing budget.
Where You’ll Work.
The Marketing Content and Campaign Coordinator is physically located alongside our business design team and strategically embedded within our financial services unit. You’ll serve our financial services practice leader who is directly responsible for the unit’s market growth and success. You’ll be measured by the impact your efforts have on market success.