Marketing Coordinator

Community First Champion Center Fox Cities

Located in Grand Chute, WI, the Community First Champion Center Fox Cities is the state-of-the-art, elite sports tournament facility in the Midwest. It is found just minutes from downtown Appleton and other Fox Cities communities that boast one-of-a-kind shopping and family entertainment. Offering local and tournament-level events on full hardwood courts, a permanent ice sheet, and a seasonal space for ice or hardwood courts, Community First Champion Center Fox Cities is the premier destination for sporting events.

Position Details

Marketing Coordinator
Northeast Wisconsin
Appleton, WI

The Community First Champion Center Fox Cities is accepting applications for the role of the Marketing Director. The Marketing Director is to promote the facility as a sporting event destination. The execution of responsibilities will be accomplished by working closely with local amateur sports professionals, partnering with facility staff and event/tournament providers, and promoting the primary revenue streams through effective marketing and advertising efforts.

The Marketing Director will oversee the implementation of the marketing campaign plan including digital, print, tradeshows/conferences, business development, local and regional event relationship building, and more.The position is evaluated on marketing KPIs set by the SFM corporate marketing team including, events booked, number of local and regional business relationships, number of visitors and event attendees, customer retention, new program and promotion expansion, and sales pace.


  • Planning and managing the marketing budget including prioritizing the highest and best return-on-investment channels
  • Crafting the marketing plan in partnership with the SFM Marketing team
  • Executing the marketing plan and strategic initiatives
  • Managing and updating company website(s)
  • Content development for digital or print
  • Press release writing and media relations activities
  • Managing social media business accounts including regular posting and management of content calendar
  • Generate sponsorship revenue through a developed and retained client base
  • Participating and assisting the planning and implementation of events, tournaments, and rentals
  • Assisting in maintaining an event calendar of rental/tournaments booked
  • Managing facility presence with industry publications, tradeshows, and associations
  • Preparing and presenting regular reporting on marketing strategy and results


  • Proven success in generating awareness through consumer marketing and branding 
  • Experience in youth and amateur sports as a consumer, marketing professional, or other relevant experience 
  • Experience in using a CRM to manage and nurture potential and current customers 
  • Experience in sponsorship sales and activation 
  • Proven experience in the successful launch of sports-specific advertising/marketing campaigns 
  • Experience and success in promoting, booking,and delivering special events 
  • Action-oriented personality with a ‘get it done’ attitude and proficiency for efficiency.


  • Management of a marketing and/or business development budget 
  • Experience in measuring and reporting marketing/advertising campaign analytics to ultimately measure ROI, efficiency, and effectiveness of campaign activity 
  • Prior experience in marketing research to gain consumer insights (locally and regionally) to identify key selling points for attracting corporate/organization relationships including sponsorship and financial partnerships, or business development activities 
  • Management of corporate website(s) in the WordPress platform 
  • Ability to develop content and write with company voice in mind 
  • Experience in writing press releases and managing media relationships 
  • Experience in managing business accounts on a variety of social media platforms including, but not limited to, Facebook, Instagram, and Twitter 
  • Bachelor's degree in business administration, marketing, or advertising; or minimum of 5+ years’ experience in a similar position 
  • Technologically savvy with skills in using multiple platforms or software for avariety of tasks such as cloud file management or project management 
  • Advanced knowledge in using Microsoft Outlook, Word,Excel, and PowerPoint 
  • Entry level or beginner knowledge in Adobe Creative Suite, specifically in InDesign and Illustrator 
  • Skilled at identifying and creating opportunities or promotions to deliver revenue goals 
  • Must have excellent interpersonal, problem solving and negotiating skills 
  • Must be a team player and deadline-driven 
  • Must have excellent verbal and written communication skills 
  • Must be able to work a flexible work schedule (e.g., nights, weekends, holidays and long hours)

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