Marketing Coordinator

Dane Manufacturing

More Than Metal

We know customers need metal solutions from reliable manufacturers that can grow and adapt to their needs. Performance is part of our DNA. In fact, it’s been part of Dane Manufacturing for over 100 years. Our commitment to state-of-the-art equipment, streamlined operations and a robust quality system backed by ISO 9001:2015 result in the best metal manufacturing services around and the reliable on-time delivery that our customers depend on.

But at Dane Manufacturing, it is about more than metal. Our mission is to enrich the lives of our employees, our customers, and our community. We invest in employee training programs, continued education opportunities and employee enrichment constantly. We also train our leaders to empower their teams to pursue innovative solutions to challenging problems for our customers. The result is a passionate, dedicated workforce who are committed to serving our customers with excellence.

We are a proud member of the Waunakee, Wisconsin community. Our passion and success in building a growing business compels us to invest in those around us by creating quality and enriching jobs and through regular community outreach opportunities.

https://www.danemfg.com/home

Position Details

Marketing Coordinator
Job
Full-time
2/27/2024
Southwest Wisconsin
Waunakee, WI

We are seeking a highly motivated and detail-oriented Marketing Coordinator to support our marketing efforts in executing various marketing initiatives. As a Marketing Coordinator, you will play a crucial role in driving our brand awareness and promoting Dane Manufacturing and its subsidiary, Dantherm Cooling. If you are passionate about marketing, have excellent organizational skills, and thrive in a fast-paced environment, we would love to hear from you.

Responsibilities:

  • Oversee company social media program, collaborate on content and publish to drive brand engagement. 
  • Plan, schedule, execute all elements of company’s tradeshow schedule, including strategy, logistics. Some travel required. 
  • Assist in the execution of marketing campaigns across multiple channels, including websites, media, email marketing, content creation, and advertising. 
  • Assist in the creation and maintenance of marketing collateral such as brochures, presentations, and promotional materials. 
  • Provide graphic design or work with freelance designers to provide support for various internal and external marketing initiatives. 
  • Oversee promotions, apparel and company store and manage vendor relationships. 
  • Conduct market research and competitor analysis to identify trends and opportunities for growth. 
  • Collaborate with cross-functional teams to aid in successful internal and external communication including email, newsletters, announcements and press releases. 
  • Stay up-to-date with industry trends and best practices to propose innovative ideas for marketing activities.

Requirements:

  • Bachelor's degree in Marketing or a related field. 
  • 3-5 years proven marketing experience or similar role. 
  • Strong written and verbal communication skills. 
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint). 
  • Knowledge of social media platforms and digital marketing tools (Google Analytics, Hootsuite, etc.). 
  • Expertise with graphic design software (Adobe Creative Suite) is preferred. 
  • Excellent organizational skills with the ability to multitask and prioritize tasks effectively. 
  • Proven ability to work collaboratively with team members to meet deadlines.

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