- Bachelor’s degree required.
- One to three years of experience in marketing or related field.
- Knowledge of marketing best practices, brand value, and marketing strategies and tactics, including writing and developing marketing plans.
- Past experience with or the desire to learn about annual giving and direct response marketing.
- Project management skills. Knowledge of and passion for UW-Madison and higher education.
- Proficiency in Microsoft Office Suite and database systems
Collaboration/Teamwork and Building Partnerships/Coalitions:
Recognizes and capitalizes on the contributions and strengths of others internally and externally. Willingly shares knowledge and initiates knowledge transfer. Works cooperatively with others to be part of a team as opposed to working separately or competitively. Volunteers to help co-workers meet deadlines. Identifies shared and complementary interests establish a basis of trust and good will and develop clear frameworks for partnering to avoid misunderstandings. Consistently treats people with respect and dignity. Delivers and receives feedback objectively for the good of the team and project.
Demonstrates concern for achieving results and/or meeting goals against internal and external standards of excellence. Focuses on results, not just activities or long hours. Shows a strong drive to follow through with and complete what one starts. Sets high personal standards for performance. Accepts and adapts to mentorship and guidance for professional development.
Analytical Thinking and Planning & Organizing:
Uses logical, systematic reasoning to understand, analyze, and solve problems. Identifies the component parts of a problem and develops effective solutions based on likely costs and benefits.
Initiative and Innovation:
Asks for and accepts important assignments and increased responsibility. Knows when to act alone and when to seek counsel. Seeks feedback from internal and external contacts. Explores and integrates diverse perspectives and recognizes unexpected opportunities.