Marketing Copywriter

Delta Defense, LLC

Delta Defense is the private company that provides Marketing, Operations and Customer Care for the USCCA. The USCCA provides self-defense education, training, and self-defense liability insurance to the most responsible gun owners. 

  • Delta Defense, LLC, is one of the fastest-growing companies in America.
  • Inc. 5000 company NINE years in a row!
  • Journal Sentinel Top Workplace - 5 years in a row!
  • Milwaukee Business Journal Top Workplace - 5 years in a row!
  • We are a fun, fast-paced and rewarding place to work and grow!
  • We hire rockstars, and help them rock even harder!

Position Details

Marketing Copywriter
Southeast Wisconsin
West Bend, WI

Position Summary:  

The Marketing Copywriter will serve as the creative force behind a wide range of written material to be used in support of marketing efforts across multiple teams. The position will serve Retail Marketing, Training Team, Business Development, Consumer Experiences, the USCCA Store and the Official Partner Program with strong, accurate, persuasive marketing copy across multiple formats, including emails, product descriptions for web-based product sales, informational communications with corporate partners, video and audio scripts, retail promotions, and more. The copywriter will be expected to create everything from engaging awareness pieces to vibrant and compelling calls to action that will generate sales in the USCCA store and our partner stores. Applicants should expect a fast-paced work environment with multiple deadlines and completed deliverables each week. This is not an entry-level position.


  • The successful candidate must have exceptional written and verbal communication skills and be able to execute numerous successful marketing strategies simultaneously while adhering to strict deadlines. 
  • The primary responsibility of the marketing copywriter is to research and write original copy or edit existing copy for a wide range of marketing materials (e.g., online outlets, email, direct-mail pieces, ads, sales promotions, magazine content, website content and video scripts). 
  • This person should also be a creative thinker who is willing to offer insight and ideas and a team player who collaborates effectively in a team environment. 
  • This person will have keen insight into the minds of our avatars and thus will be relied upon for the creation and implementation of marketing initiatives. 
  • This position includes the potential for the addition of one or more direct reports and the related management responsibilities in the areas of hiring, training, coaching, development and leadership.

Skills/Abilities and Education Requirements:

  • 3 to 5 years of successful copywriting experience serving a variety of stakeholders, formats and media with a demonstrated ability to write clear and compelling marketing material on a consistent basis under tight deadlines.  Work samples will be required 
  • A working knowledge of firearms, or the willingness and ability to learn about firearms, self-defense, training and concealed carry 
  • Demonstrate the ability to craft marketing copy that focuses on features and benefits for a variety of products and audiences, including B2B and B2C efforts 
  • Demonstrates a positive, can-do attitude with a willingness to tackle any job to reach the corporate goals Be a self-starter with extremely high standards and the ability to work independently and on a team to meet deadlines 
  • Proven time management skills in deadline-driven work 
  • Proficiency in Word and Adobe Acrobat Pro; Adobe Creative Cloud and CMS (e.g., WordPress) a plus 
  • Solid interpersonal and communication skills and the ability to work with a creative team 
  • Demonstrates the Core Values of Delta Defense, LLC

We offer an extensive benefits package with Medical, Dental, Vision, Life, and a 401K along with a company bonus program. We also offer really cool benefits you won't find other places, such as Audible, and a Life Coach! We have great local coffee, onsite fitness center, and wellness opportunities. We promote team building events and really learned how to stay connected in 2020. We are active in our community and we celebrate and acknowledge our employees who make their dreams come true! We are a team, making a difference!

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