Marketing Copywriter

POSITION SUMMARY:

The Copywriter will develop engaging copy that matches the Lou Malnati's brand voice and clearly communicates marketing objectives. This role will write marketing content about our Lou Malnati's and Tastes of Chicago brands for all channels, both digital and traditional. Our ideal candidate will be a creative thinker that can balance writing engaging content with SEO know-how, a great collaborator who can bring marketing strategies to life through writing.

RESPONSIBILITIES:

• Conceptualize, write and edit compelling copy for all marketing channels including web, app, email, social, digital advertising, print advertising, and in-store collateral 
• Develop and evolve the brand voice for both Lou Malnati's and Tastes of Chicago; ensure that brand voice and tone are consistent across marketing touchpoints 
• Partner with our SEO agency to optimize existing content and uncover new keyword opportunities on our websites 
• Work collaboratively with the broader marketing team and agencies to produce creative content that meets strategic marketing goals 
• Manage multiple projects concurrently to meet marketing campaign deadlines 
• Proofread all copy for clarity, grammar and spelling

POSITION REQUIREMENTS:

• Exceptional creative writing skills 
• Strong attention to detail 
• Ability to tailor writing style to different marketing objectives, channels and audiences 
• A track record of success developing marketing content that motivates customers to action 
• A team player who can collaborate well with others 
• 1-3 years of copywriting experience 
• Bachelor’s degree required