Marketing Development Coordinator

Jackson's Chips

Jackson’s Food Company, is the leading manufacturer of sweet potato kettle chips cooked in premium oils. Our Snack Super™ brand is powered by heroic employees, sweet potatoes, and superior oils. With our new state-of-the-art production facility in Muskego, WI, we stand poised to upset the snacking status quo forever. Developed by parents and Jackson’s founders, Scott and Megan Reamer, who were on a mission to create a snack their whole family could love—including their son Jackson who had an autoimmune disorder. All of us at Jackson’s believe wholeheartedly that better ingredients make better snacks.

We have high standards and only use heirloom, non-GMO sweet potatoes source directly from farmers that are full of flavor, high in fiber and loaded with antioxidants. Hearty slices are cooked low and slow, in tasty coconut and avocado oils to keep their healthy integrity and bring out the best flavor and texture of our chips. Our snacks are packed with full flavor for flavor aficionados, and super friendly to just about any diet out there: Keto, Paleo, vegan, gluten-free, allergen friendly, and Kosher.

You will love our culture if:

  • You enjoy Fast & Agile and the requirement to adapt and respond to situations quickly. 
  • You value the Continuous Improvement and the expectation of failing forward. 
  • You thrive in a We > Me environment where we are greater than the sum of our parts. 
  • Being super together. 
  • You believe that Good Isn’t Good Enough and that you get what you tolerate. 
  • You expect the best from you and your team. You believe in Bravery, Tenacity, & Determination. 
  • You do whatever it takes to deliver superior products and customer experiences. 
  • You enter every situation with Eyes Wide Open. If you see something, you say something. 
  • You have a Positive Mental Attitude. 
  • Your entrepreneurial and can-do attitude solves problems and keeps us going forward with our secret curious question, “Why can’t we?” 
  • You have Integrity.
  • You do the right thing, even when no one is looking.

Position Details

Marketing Development Coordinator
Southeast Wisconsin
Muskego, WI

The Marketing Development Coordinator will support the implementation and execution of the marketing strategy through digital and retail efforts. We are on a mission to change snacking forever. This position will promote and support the vision of Jacksons Food Company by providing value and connection to our customers.

  • Manage marketing plans to meet and exceed marketing deadlines and targets 
  • Manage execution of digital efforts that deliver our desired value and align with our overall marketing strategy in partnership with supporting agency 
  • Maintain knowledge and ideas of current and upcoming industry trends 
  • Lead the development and execution of differentiated shopper marketing in a variety of retail spaces 
  • Identify brand barriers and opportunities and actively implement strategies to resolve the challenges 
  • Lead changes to base product and promotion al packaging as needed 
  • Work collaboratively with agency partners and copy write team to test, collect, and analyze marketing data to achieve maximum ROI in organic search efforts 
  • Perform ongoing keyword discovery, expansion, and optimization on the website 
  • Partner with development team to make necessary website changes that maintain a branded and effective presence within paid and organic campaigns 
  • Assist in development and execution of monthly content calendar 
  • Manage the social media campaigns and execution completed be a member of the marketing team across all platforms 
  • Collaborate and provide guidance to creative partners for asset development 
  • Ensure consistent messaging and brand guidelines across all consumer and retailer touchpoints 
  • Prepare and present regular reporting of KPIs, insights, and recommendations in alignment with the company’s marketing deliverables 
  • Assist CEO, VP of Sales, and Marketing Director on ad hoc projects
  • Bachelor’s degree from a four-year college or university preferred 
  • 2-4 years experiencing in marketing and related field 
  • 1-2 years in a leadership position executing a strategy preferred 
  • Experience with branding in the consumer-packaged goods space is highly preferred

Benefits Highlights:

  • Paid Vacation and Paid Holidays in the first year! 
  • Full Health, Dental and Vision insurance available, starting on day 1 
  • Company-paid Short Term disability plans** 
  • Company-paid Life and AD&D insurance at 1-time annual salary**
  • Health Savings Account and Health Care Flexible Spending Account available.
  • Adoption Assistance Program available. 
  • Employee Assistance Plan available. 

*Prorated on when you start within the calendar year

** Voluntary insurance is available for increased coverage and family plans

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