Marketing Director

Valley Cabinet

Family owned and operated for 60 years, Valley Cabinet has established itself as one of Wisconsin’s leaders in custom cabinet manufacturing. Over the years the business has expanded to included our divisions; Valley Custom Door, Seville Cabinetry, and Counter-Form.

This position will work at our De Pere location and manage the marketing activities of all these divisions.

https://www.valleycabinetinc.com/


Position Details

Marketing Director
Job
Full-time
5/12/2020
Northeast Wisconsin
De Pere, WI

Responsible for developing market strategies to promote and sell the company’s products and services. Coordinating the sales development to maintain continuity between all divisions on products sold and distributed. Develop strategies and plans to support new products including planning, developing, and producing the advertising and promotional programs for all divisional products to drive sales growth. Establishes, maintains and updates the “web experience” from the view of the customer. Estimate costs and manage program/project for budgets.

Responsibilities:

  • Assess and interprets customer needs and requirements with the help of each divisional manager 
  • Work with each division to develop sales strategies and new product introductions 
  • Create written, graphic, and video content for social media platforms including web pages, Facebook, Instagram, Houzz and Linkedin 
  • Create and distribute engaging written or graphic content in the form of Email campaigns, web pages, brochures, and digital ads 
  • Develop media material, including press releases, fact sheets, and customer testimonials. 
  • Create/design newsletters, brochures, print media to capture all divisional product lines 
  • Works with minimal guidance
Requirements:
  • Bachelor’s degree in business, marketing or other related field and/or experience in the wood product manufacturing or construction industry 
  • 3-5+ years in the marketing field 
  • Ability to work independently and as part of a team 
  • Handle multiple tasks simultaneously under tight deadlines 
  • Detailed oriented 
  • Communicate professionally with customer and co-workers 
  • Demonstrated ability to map out a comprehensive marketing plan 
  • Some travel required

Valley Cabinet realizes the importance of a healthy work/life balance. We also know that each employee’s needs vary, so we offer a choice of benefit programs and services to meet their needs and the needs of their families, including:

  • Health, dental and life insurance for employees and families 
  • Flexible spending accounts 
  • Retirement savings plans 
  • Educational assistance 
  • Incentive bonus program 
  • Paid vacations and holidays 
  • Short-term disability program 
  • Annual performance evaluations 
  • Drug-free workplace


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