Marketing Generalist


Derse is a complete face-to-face marketing agency and exhibit builder. We bring a smarter approach to building client sales while managing their trade show, marketing environments and event programs.

Our teams are made up of smart and forward-thinking people who bring experiential marketing solutions to life! We believe in committing to a long-term investment in your career with a total rewards package including;

  • Competitive pay and comprehensive benefits package. 
  • A bright and energetic culture where your ideas are valued.
  • 74-years of financial stability 

Derse employs over 500 people in marketing, program management, creative & skilled production, and corporate support. Locations include Milwaukee, Chicago, Las Vegas, Dallas, and Pittsburgh. Visit our website to learn more.

Position Details

Marketing Generalist
Southeast Wisconsin
Milwaukee, WI

RFX Content Development and Project Management

  • Coordinate proposal and pitch deliverables from kickoff to development to production to delivery
  • Provide technical writing, technical editing, document management, content development, and production coordination, as needed
  • Assist account teams in the development, review, editing, and production of custom/unique content
  • Apply brand positioning and service/capability differentiation under the direction of account/corporate leaders
  • Supervise graphic design involvement, document approvals, and production standards
  • Lead project management efforts with all relevant and directly responsible members of the account pursuit team
  • Partner with key internal stakeholder to ensure accuracy and high-quality deliverables in RFX responses

Sales and Prospecting Support

  • Partner with marketing stakeholders to help in the development, implementation, and communication of sales enablement materials
  • Partner with corporate sales and marketing stakeholders to support prospecting initiatives through project management, marketing automation, and writing
  • Recommend content and information to account teams for specific sales initiatives
  • Suggest process improvements and new ways to elevate sales enablement and prospecting

 Brand Promotion and Communications Case Studies:

  • Monitor impending and existing business for next story opportunity
  • Assist in writing new success stories for internal and external consumption
  • Assist in the research, interviewing, story creation, and production of various case study deliverables

 Brand Messaging

  • Partner with Marketing Manager to communicate company purpose, vision, and beliefs to employees and prospects
  • Provide insight and ideas for website content


  • Research award opportunities and identify applicable Derse projects
  • Help devise, write, position, layout, and submit entries

See above.

  • 3-5 previous Marketing Experience
  • Associates Degree, preferrable in Marketing/Communications
  • Strong attention to detail
  • Creative Writing skills preferred

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