Mission:
VISIT Milwaukee markets the greater Milwaukee area as the destination of choice for conventions, events, and leisure travel, thereby increasing the economic impact of tourism.
Overview:
The Greater Milwaukee Convention and Visitors Bureau, D.B.A. VISIT Milwaukee, is a private, non-profit corporation formed in 1967. As the main destination marketing organization (DMO) for the greater Milwaukee area, our primary goal is representing and promoting Greater Milwaukee as a premier destination for major conventions, corporate meetings, group tours, and business and leisure travelers. Our goal of increasing visitor and meeting generated revenue is achieved through sophisticated and integrated sales, services, marketing, and public relations programs geared to local, regional, national and international target markets. Through this process, VISIT Milwaukee is able to reach new and existing markets to increase visitors and economic impact to Greater Milwaukee.
VISIT Milwaukee is offering an internship opportunity in our marketing and communications department. The marketing intern will be assigned special projects and duties as determined by the supervisor to support and assist the VISIT Milwaukee marketing department.
VISIT Milwaukee’s marketing department is charged with elevating the image of branding Milwaukee as a premier destination for meetings, conventions and leisure travel. The department also supports the entire in-house VISIT Milwaukee team with marketing projects such as annual guides, ad sales and digital projects.
Additional departmental responsibilities include overseeing the marketing calendars and project schedules, seasonal advertising campaigns, media buys, social media contests, printed marketing collateral, PowerPoint presentations, tracking key performance indicators in CRM system, reporting and marketing research.