Marketing Manager - Food Service Business

Schwan's Company

At Schwan’s Company, the opportunities are real, and the sky is the limit; this isn’t just a job, it’s a seat at the table. Around here, every job matters, every voice counts, and every person contributes in a big way. We look to you to execute business priorities, build relationships, and take pride in your work because at Schwan’s, you lead the way, and we value what you bring. Our passion is our food. Our secret is our people.

Schwan’s Company, a U.S. affiliate of the global lifestyle company CJ CheilJedang Corporation, is a leading U.S. manufacturer and marketer of quality foods offered through retail-grocery and foodservice channels. Its many popular brands include Red Baron®, Tony’s®, Big Daddy’s®, Villa Prima™ and Freschetta® pizza; Minh® Eggrolls, Pagoda® Asian-style snacks, and Bibigo Dumplings; Mrs. Smith’s® and Edwards® desserts.

Position Details

Marketing Manager - Food Service Business
Twin Cities Metro
Marshall, MN

Are you a trailblazing marketing strategist with a passion for driving growth and innovation? Seize the opportunity to spearhead the future of our thriving Food Service Business unit! Over the past three years, we've not only doubled industry growth rates but have also earned accolades from internal and external partners for our stellar performance and collaborative spirit.

We are hiring a Marketing Manager (people leader) who will own the development and delivery of innovative marketing strategies and plans that will continue to fuel long-term growth for our fast-growing Food Service Business unit. As the marketing leader you will focus efforts on our Broadline distribution and non-commercial segments, including influential areas such as College and University, Healthcare, and Recreation.

If you are ready to take your career to new heights, be a catalyst for change, and revel in the excitement of a fast-growing business unit, apply now! Join us and be the driving force behind our ongoing success!


  • Lead Annual Planning process and strategy development for customer and/or channel responsibilities and ensures connection with 5-year business unit strategic plan 
  • Lead, coach, train and develop two direct reports – an Associate Marketing Manager and Senior Marketing Associate to be high performing team members and support delivery of the above goals 
  • Develop and execute marketing campaigns to achieve stated objectives regarding revenue, profitability, and market share, analyzing marketing programs and adjusting strategy and tactics to increase effectiveness. 
  • Plan strategy linked to growth plan for promotional activities that include print, digital media, event marketing, customer marketing and selling materials. 
  • Reviews analysis of marketing insights on current and new product concepts to recommend future product development. 
  • Provide general marketing support to sales team and facilitates necessary training. 
  • Provide insights on market trends, new business, and marketing promotion impact to business forecast 
  • Establish and maintain a consistent corporate image throughout product lines, channel marketing and events. 
  • Consult with sales and trade on customer trade strategy and growth plans 
  • Lead and/or collaborates with cross functional resources and agencies to execute market programs in areas that may include but are not limited to product development, branding, packaging design, advertising and effective customer/consumer promotions and special events. 
  • Lead development of strategy for portfolio of products including innovation and core product growth 
  • Partner with Director level or above to develop budget as part of overall business unit or functional budget.


  • 6+ years of marketing experience in a corporate setting 

Preferred Qualifications:

  • Bachelor’s degree or MBA with a Marketing focus preferred 
  • B2B marketing experience in CPG, Food or Food Service industries ideal


  • Business-to-business marketing experience 
  • Demonstrated leadership skills, setting vision and strategy, planning, leading cross-functional teams and balancing multiple priorities and projects 
  • Detailed level of understanding of the marketing function, marketing tools and methods 
  • Ability to communicate effectively orally and in writing across all levels of the organization 
  • High learning agility and ability to coach and mentor others Microsoft Office and Outlook products.

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