Marketing Manager (Medical Devices)

Arjo

About Us:

Our work is based on genuine care for human health and well-being, and contributes to a sustainable healthcare system – always with people in mind.

Arjo is a global supplier of medical devices, services, andsolutions that improve quality of life for people with reduced mobility and age-related health challenges. We create value by improving clinical outcomes for patients and enabling a better work environment for healthcare professionals. We thereby contribute to a sustainable healthcare system – always with people in mind.

Our main customers are private and public institutions within acute care and long-term care. Our offering includes products and solutions for patient handling, hygiene, disinfection, medical beds, therapeutic surfaces, venous thromboembolism (VTE) prevention, and diagnostics. We also offer services such as training in connection with product sales.

We operate in more than 60 countries, which has been divided into three geographic areas: North America, Western Europe, and Rest of the World. We have more than 5900 employees worldwide. Our head office is in Malmö, Sweden.

https://www.arjo.com/en-us/

Position Details

Marketing Manager (Medical Devices)
Job
Full-time
3/23/2021
Northern Illinois
Addison, IL

With people in mind.

Arjo is a globally minded company with a Swedish heritage, where a thriving international environment is driven by Swedish leadership culture. As a company that puts people at the heart of everything we do, Arjo employees are our partners in our mission to improve lives. Explore challenging and rewarding careers in a wide range of specialties across our global network.

Arjo is seeking a Marketing Manager to develop and coordinate category marketing strategies and support tactics for Arjo’s Patient Mobility and Patient Handling products…

https://www.arjo.com/en-us/products/safe-patient-handling/

https://www.arjo.com/en-us/products/hygiene/

In this role, you will be charged with development of downstream marketing plans, with the overall responsibility of ensuring the category achieves annual sales and earnings targets.

Day-to-Day Functions:

  • Develop downstream business plans, market strategies, marketing communications, new product launches, and pricing strategies. 
  • Define a value proposition and messaging that is clear, concise, and actionable, as well as supported by compelling materials. 
  • Lead product category management and product launches for the category. 
  • Plan and execute effective external marketing campaigns, with tactics that include tradeshows, webinars, digital activities, etc. 
  • Execute market research and intelligence gathering, including direct customer research as well as interacting with sales, clinical, and service teams to understand market and customer needs. 
  • Engage with industry Key Opinion Leaders. 
  • Help manage Health Systems Requests for Information (RFI) & Requests for Proposal (RFP) for responsible product lines. 
  • Manages the development and implementation of training programs. 
  • Work closely with sales organization to ensure alignment on business strategies and execution plan. 
  • Work closely with their global marketing counterparts to ensure US marketing strategies are synergistic with global initiatives. 
  • Collaborate with other sales regions to gain increased insights and share best practice with other affiliates.
  • Bachelor’s degree in relevant subject area is required. Master’s degree preferred. 
  • Minimum 5 years of Marketing experience; at least 2yrs in a medical products setting. 
  • Must have downstream marketing experience in a medical product setting. Prior sales experience is a plus. 
  • Strong ability to collaborate with different functional areas both in United States and worldwide. 
  • Must have exemplary written and presentation skills. 
  • Proficiency with Microsoft Office products such as Outlook, Word, Excel and Power Point or equivalent software applications. 
  • Ability to travel overnight up to 30%.

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