Marketing Manager

The Marketing Manager manages the marketing efforts of CMD. This includes:

• the development of an annual marketing plan and administration of an annual marketing budget 
• development of and creative direction for all marketing communications, ensuring message continuity with key value propositions and alignment with brand aesthetics 
• development of all trade advertising and sales literature 
• public relations strategy including the ideation and writing of regular news releases; articles, product news and case studies, and dissemination to applicable trade publications; product line photography and videography 
• social media strategy and content development 
• collection of marketing data and market intelligence data 
• management of all trade shows; facilities branding signage; special projects and events 

This is an exempt position that may occasionally require in excess of a 40-hour week in order to effectively carry out the listed job duties.

The Marketing Manager position requires a Bachelor’s Degree in marketing, business or related field and three to five years equivalent experience in marketing, preferably for an OEM. Must display excellent verbal and written communication skills, attention to detail and high level of creativity. Must be organized and effectively manage numerous projects simultaneously.

Computer skills required: Microsoft Office, particularly Word, Excel, and PowerPoint; deep knowledge of desk-top publishing systems, particularly Photoshop, Adobe In-Design and/or Adobe Illustrator and understanding of website development and content management system, particularly WordPress.

Knowledge of digital marketing techniques and media outlets and printing processes as well as competency in basic videography and photography required. Must possess a basic understanding of mechanical and process principles as they relate to equipment design and manufacture, or the willingness to learn.

Travel 10% of time but may require two 2 weeks at a time for trade shows.

Salary: $76,480.00 - $95,600 annually based on experience/qualifications.

Benefits: (available for Full-time employees)

• Health, Dental, and Vision insurance 
• 80 hours PTO available date of hire 
• 401(k) with Company match 
• Profit Share 
• Safety shoe, safety glasses, and tool allowance 
• Tuition reimbursement up to $5,250.00 per year 
• Life, Short-term and Long-term Disability Insurance 
• Flexible spending account 
• Health savings account 
• Employee assistance program 
• Legalease