Marketing Manager

The Position:

The Marketing Manager supports the Kaufman Hall Marketing and Thought Leadership departments and consulting practices in development, review, refinement, distribution, and tracking of client-facing materials and events. The successful candidate will be able to manage multiple projects from multiple internal customers, have a good eye for visual and verbal detail, and closely monitor and meet deadlines.

The Job Involves:

• Partnering with entire marketing group to support strategic objectives, analyze results and recommend new programs and processes as we continue to grow 
• Data analysis for marketing database (Salesforce) – acquiring new accounts, contacts, and coordinating data hygiene initiatives 
• Using marketing automation and CRM to execute strategic campaigns 
• Tracking marketing campaign success, analyzing results, and communicating to key stakeholders 
• Facilitating webinars (end-to-end coordination and execution of live webinars) 
• Developing product marketing collateral, editing for accuracy 
• Supporting on-site production of our annual fall conference (in Chicago) 
• Monitoring Marketing e-mail inquiries, including client support and determining if Kaufman Hall is a good fit for their needs

The successful candidate will possess the following:

• 5+ years of experience in marketing 
• Strong project management skills 
• Excellent interpersonal skills and the ability to engage with all levels of seniority 
• Proficiency in Microsoft Office suite and SharePoint 
• Proficiency in Excel (Vlook up, pivot tables, etc.) 
• Experience with Salesforce strongly preferred with demonstrated understanding of data hygiene best practices 
• Experience with Marketo strongly preferred 
• Ability to write clearly and concisely, and to edit for clarity and correctness 
• Solution oriented with proven analytical skills 
• Ability to work in a fast-paced environment and manage multiple projects 
• Self-starter, good at prioritizing and self-management 
• Commitment to execution and attention to detail 
• Ability to build trust and work collaboratively 
• Ability to anticipate, identify, analyze, and solve problems 
• Utilizes technology to maximize efficiency and effectiveness on all projects 
• Superb written and oral communication skills 
• U.S. Citizenship or Permanent Residency Required

Education:

• Bachelor’s degree required, preferably in marketing or related field, or equivalent experience

Physical Requirements:

• Must be able to perform essential duties satisfactorily with reasonable accommodations. 
• Work is generally done sitting, talking, hearing, and typing. Visual acuity to use a keyboard, prepare and analyze data and figures; transcribing, viewing a computer terminal; extensive reading.

Work Environment:

• Travel Required: 0% 
• The role is primarily remotely based, with the need to come to the Chicago or Skokie office a few times per month. 
• Work is regularly performed in a combination of home office and in office settings, and routinely uses standard office equipment.