The Wisconsin Foundation and Alumni Association (WFAA)*, the private fundraising and alumni relations organization for the UW-Madison, is recruiting for a dynamic Marketing Manager. The Marketing Manager provides marketing leadership by developing marketing plans and programs that achieve specific business goals, drive engagement / advancement, and promote the WAA, UWF and UW Brands. Manages marketing functions for specific organizational program areas, utilizing alumni and market data to define strategies, identify appropriate audiences, and create awareness of new opportunities to enhance the alumni experience based on quantitative and qualitative findings.