Barilla is an Italian family-owned food company. Established in 1877, it’s now an international Group present in more than 100 countries. A world leader in the markets of pasta and ready–to–use sauces in continental Europe, bakery products in Italy, and crisp bread in Scandinavia, the Barilla Group is recognized worldwide as a symbol of Italian know-how.
“Good for You, Good for the Planet” is Barilla’s purpose and the only way each person in the Group works, and of which is an ambassador. It means caring for the wellbeing of people and the planet in everything Barilla does, from the field to consumption; it also means promoting open and transparent working relationships in the communities Barilla is part of.
Introduction – Organizational Details:
Barilla America, Inc. wants to recruit a Marketing Professional - IMC within Marketing in Northbrook, IL. The individual will report to the Marketing Senior Manager - IMC.
This Marketing Professional - IMC contributes to business growth by creating strategic and influential stakeholder relationships and communications to drive brand awareness, consideration, engagement, equity/”premiumization”, affinity/love, advocacy, and reputation.Furthermore, this role is essential to design and share key messages to ensure consistency across internal and external stakeholders.