Marketing Research Analyst


Artemax is one of the world’s largest manufacturers of wristbands, a unique company dedicated to excellence in its products, services and workplace; creating opportunity and growth for Team Members, Customers and Business Partners. We provide world-class identification products, applications and services to customers worldwide.

Artemax will be the industry leader in providing customers with excellent products and services, envied for our product innovation, world class manufacturing, talented team and profitable growth.

Position Details

Marketing Research Analyst
Southeast Wisconsin
New Berlin, WI

The Marketing Research Analyst supports the development and ongoing management of the marketing and sales strategic plans and initiatives; manages the study of market conditions, company product sales, marketing tactics, product development, competitors' activities and consumer behavior as part of a dynamic marketing team.

To be proficient in this position, the individual must stay current with research and analytical advancements. This employee must consistently and independently problem solve and achieve objectives. When a third party is used to support the business, accurate analysis of work to be done and costs involved must be evaluated.

This list of duties and responsibilities is not all inclusive and may be expanded to include other duties and responsibilities as management may deem necessary from time to time.

  • Collaborate with partners across the organization to develop the appropriate infrastructure (people, process, data, technology) to support the reporting and analytics process.
  • Support leadership on projects related to channel marketing, new product development, pricing, and market research. Run ad-hoc reports and analysis as needed.
  • Determine KPI/benchmarks, collect/analyze data, present trends & report campaign success.
  • Support sales and marketing initiatives including financial & strategic planning, reporting and management analysis.
  • Undertake continuous analysis of competitive environment and industry trends and leverage insights into actionable strategies.
  • Interact with Ecommerce, Amazon, Sales & IT teams to extract data and feedback to develop reports.
  • Mine data from primary and secondary sources, then reorganizing said data in a format that can be easily read and communicated.
  • Communicate marketing research and performance metrics with executive management team. Provide thoughts, insights, recommendations.
  • Create and publish of quarterly marketing insights summarizing market conditions, trends, competitors' activities, consumer behavior and sales and marketing programs.
  • Manage relationships with any third-party vendors, suppliers and partners.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Core Requirements:

• Ability to work independently at performing rigorous research and analysis to achieve reporting objectives.
• Ability to deliver superior service to all internal and customers and communicate effectively.
• Independent, self-directed, rigorous researcher and analyst able to provide concise thoughts, insights and recommendations. Good at spotting business opportunities.
• An inquisitive nature and genuine curiosity for the company, industry and finding solutions.
• Ability to successfully perform position requirements with excellent organizational, time-management and prioritization skills required.
• Capable of taking loosely-defined requirements and create insights that are usable to the organization.
• Ability to work collaboratively within a team; ability and willingness to adapt to changing business demands.
• High level of professional integrity required; ability to maintain confidentiality and build trust.

Education and/or Experience:

* Bachelor’s degree in the areas of Marketing, Communication, Business, Information Technology or related field.
* With a minimum of 5 years in an analytical or research position within marketing departments, advertising or marketing agencies.
* Education may be substituted for 10+ years of relevant experience.

Computer Skills:

* To perform this job successfully, an individual must have proficiency with Microsoft Office applications; Excel and Word.
* Proficiency with HTML, Photoshop, online analytic programs (Google, Analytics, SiteCatalyst) a plus.
* Knowledge and experience in Salesforce CRM a plus.

Reasoning Ability:

* Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
* Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Competitive salary and benefits package.

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