About Us:
At HDR, we specialize in engineering, architecture, environmental and construction services. While we are most well-known for adding beauty and structure to communities through high-performance buildings and smart infrastructure, we provide much more than that. We create an unshakable foundation for progress because our multidisciplinary teams also include scientists, economists, builders, analysts and artists. That's why we believe diversity is our greatest strength. HDR is proud to be an equal opportunity workplace and an affirmative action employer.
Watch Our Story: https://www.hdrinc.com/our-story
We believe that the way we work can add meaning and value to the world. That ideas inspire positive change. That coloring outside the lines can illuminate fresh perspectives. And that small details yield important realizations. Above all, we believe that collaboration is the best way forward.
Primary Responsibilities:
In the role of Marketing Services Manager, we'll count on you to:
Management
- Supervise a team of marketing specialists to achieve the marketing and business development goals for the Minnesota/Wisconsin area
- Manage marketing team assignments and workload, monitoring activities to see that timelines are met and communication is clear throughout project pursuit stages for the Transportation and Water markets
- Collaborate with leadership team to improve internal marketing processes
- Educate staff members on strategies for building their personal brand
- Develop and grow a team that fosters innovation and creativity
- Work collaboratively across HDR’s markets to ensure the implementation of integrated strategies
- Support Business Development activities through monitoring and reporting on goals and providing insights to leadership regarding client plans
- Provide overall marketing direction for the Minnesota/Wisconsin area and oversee accurate capture and reporting of monthly marketing results
Brand Identity
- Develop new ideas to improve brand marketing and exposure in the Minnesota and Wisconsin markets
- Work closely with business development leaders and business group managers to effectively position the company’s services and solutions and differentiate their offerings from the competition.
- Collaborate with HDR Corporate Marketing team to ensure HDR’s brand standards and messaging are in alignment.
- Plan and manage marketing events such as conferences, tradeshows and client events
- Oversee and coordinate well-designed marketing content that is ready for the company’s website, email newsletters, advertising campaigns, and social media
- Oversee and coordinate external marketing communications to heighten HDR’s visibility across all markets and area communities
Provide marketing pursuit and proposal coordination and production support when needed
Perform other duties as needed