Marketing Specialist - Advertising & Analytics

Children's Hospital of Wisconsin

At Children’s Hospital of Wisconsin, we believe kids deserve the best.

Children’s Hospital is a nationally recognized health system dedicated solely to the health and well-being of children. We provide primary care, specialty care, urgent care, emergency care, community health services, foster and adoption services, child and family counseling, child advocacy services and family resource centers. Our reputation draws patients and families from around the country. We offer a wide variety of rewarding career opportunities and are seeking individuals dedicated to helping us achieve our vision of the healthiest kids in the country.

If you want to work for an organization that makes a difference for children and families, and encourages you to be at your best every day, please apply today.

Please follow this link for a closer look at what it’s like to work at Children’s Hospital of Wisconsin: https://www.instagram.com/lifeatchw/

https://chw.org/

Position Details

Marketing Specialist - Advertising & Analytics
Job
Full-time
10/9/2019
Southeast Wisconsin
Milwaukee, WI

Leads the planning, execution and measurement of advertising campaigns by trafficking ads, collecting data, building reports and strengthening relationships with advertising vendors.

  • Bachelor's degree required. A degree in business, marketing or communications is preferred. 
  • At least five years of professional work experience in marketing or advertising. 
  • Experience with Google Analytics or similar web analytics tools required. Certification in Google Analytics preferred. 
  • Experience with Google Ads and social media platforms for advertising purposes required. Certification in Google Ads preferred. 
  • Advanced Excel skills. 
  • Ability to interpret ad metrics and use reporting tools to gauge the effectiveness of advertising campaigns. 
  • Experience working with content management systems and writing and editing web content. 
  • Ability to communicate effectively with outside agencies, vendors and other contacts, clients and all levels of employees. 
  • Superior analytical and problem-solving skills. 
  • Detail oriented and extremely organized. Ability to handle multiple tasks and set priorities working in a fast-paced environment under strict deadlines.

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