Marketing Specialist

Filtration Group

Filtration Group is on a mission to make the world safer, healthier and more productive. With a passionate workforce, global footprint and world class engineering and manufacturing capabilities, we are driving innovation and developing solutions across a broad spectrum of applications in the fast-growing and rapidly-evolving global filtration industry. We are committed to maintaining an entrepreneurial culture built on a foundation of trust and in which our leaders exhibit a strong bias for action.

The Company began in 2009 and has rapidly grown organically and through a thoughtful acquisition strategy to be a global leader in the highly attractive filtration industry. Filtration Group has the broadest portfolio of solutions in the industry and has had a particular focus on building a leading platform of solutions focused on the Life Sciences and Indoor Air Quality end markets which are rapidly growing in the current market environment. Filtration Group operates across a wide variety of attractive end markets and produces mission critical products with high replacement rates. Over 80 percent of the Company’s revenue comes from replacement / consumable products, many of which are specified into customer’s products or processes.

With revenues of $1.4 billion, Filtration Group is consistently recognized as the fastest growing and one of the largest filtration businesses in the world and has a global footprint of 141 facilities in 28 countries. Filtration Group has over 6,000 employees who are united in their Mission to make the world safer, healthier and more productive.

Filtration Group is an affiliate of Madison Industries, one of the largest and most successful privately held companies in the world. Madison builds entrepreneurially driven, branded market leaders that are committed to making the world safer, healthier and more productive by creating innovative solutions that deliver outstanding customer value. The team at Madison is committed to building something truly remarkable that long outlasts them while coaching others to reach their highest potential. Madison’s footprint spans across Europe, Asia and the Americas operating over 216 facilities in 45 countries, with over 12,000 engaged employees. Having successfully built market leaders in filtration, medical, safety, instruments, heat transfer, and indoor air quality, Madison generates revenue of $5 billion, with an enterprise value worth well over $7 billion.

Position Details

Marketing Specialist
Southeast Wisconsin
Kenosha, WI

The Marketing Associate is responsible for coordinating marketing activities to promote filtration products for the Industrial Finishing market, including but not limited to trade show coordination, marketing communications, pricing and Catalogue materials, marketing analysis and reporting. This is an entry-level position with potential to advance into Sales or Product Management.


  • Coordinate marketing activities to promote products including but not limited to trade shows, marketing communications, promotional and lead generation activity, and social media. 
  • Manage all aspects of trade show coordination, including travel & booth sales efforts. 
  • Manage and analyze product pricing structure by monitoring adherence to list price discount schedules and identifying low margin products and customers to be reviewed with upper management. 
  • Assist in development and distribution of product catalogue updates on annual basis. 
  • Develop data-based reports to assist in the monitoring and evaluation of marketing initiatives. 
  • Provide supporting product revenue reports to assist Sales & Account Managers in managing their respective business partners and channels. 
  • Monitor, gather and distribute information regarding industry news, market research, and trends. 
  • Monitor and update marketing content displayed on company’s website focused on industry trends, customer case studies, and new product information. 
  • Track website analytics and develop programs to drive sales and traffic through ecommerce platform. 
  • Assist in building the sales channel through identifying tradeshows and other market opportunities for expansion 
  • Work with Sales and Customer Care to build a pool of key opinion leaders for new and existing products 
  • Assist in implementation of consistent utilization of CRM database ( and ensure integrity of customer specific information entered in the database. 
  • Utilize our CRM database ( to reach out to prospects and existing customers to increase sales and build awareness. 
  • Coordinate compliance and customer qualification requests and certifications Certificate of Origin and Certificate of Compliance coordinator
  • Associates degree required or equivalent experience; bachelor’s degree preferred (i.e. business administration, marketing)
  • Must enjoy working with customers and being actively engaged in the Selling Process.
  • Exceptional written and verbal communication with a high level of organizational skills.
  • Experience using Microsoft Office Suite
  • Experience using Excel spreadsheets including pivot tables
  • Creating reports and trending analysis
  • Must have efficient time management skills to handle multiple project deliverables with tight deadlines.
  • Fast learner, adept at understanding and articulating new technologies and processes.
  • Energetic, creative, organized, and self-motivated
  • Experience with or other Sales-oriented software a plus

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