Marketing Specialist

Meltric Corporation

MELTRIC manufactures a full line of industrial plugs and receptacles, including our signature brand of UL listed Switch-Rated devices with DECONTACTOR™ technology and push-button circuit disconnection. These all-in-one devices combine the safety and functionality of a disconnect switch with the convenience of a plug and receptacle and can be safely connected and disconnectedunder full load.

MELTRIC also manufactures other safe and reliable industrial plugs and receptacles, including multipin, high amperage, single pole, and hazardous location devices. Additionally, we use our devices and third-party components to produce custom power distribution units, including portable rubber boxes, mobile or stationary multigang steel enclosures, dual voltage wall boxes, circuit protected receptacles, and more.

As a safety leader in the electrical products manufacturing industry for more than 35 years, MELTRIC designs and builds quality electrical connectors with the primary focus of ensuring electrical and user safety. Since 1982, we have manufactured hundreds of thousands of electrical plugs and receptacles that are used safely and without incident in diverse applications in almost every industry. Our product safety record is pristine by design and we’re proud of it!

http://www.meltric.com

Position Details

Marketing Specialist
Job
Full-time
10/4/2021
Southeast Wisconsin
Franklin, WI

MELTRIC Corporation is adding a Marketing Specialist to our Marketing Team. This person helps present MELTRIC Corporation and its products as the market leader in plug and receptacle technology. The Marketing Specialist supports the design, creation, and delivery of marketing programs. Duties include managing social media and other digital channels, reporting on the effectiveness of MELTRIC’s marketing while supporting Meltric’s demand generation strategy and marketing asset creation.

Essential Duties and Responsibilities include, but are not limited to the following:

  • Develop, implement, and track marketing programs such as social media, email, marketing automation and other digital campaigns 
  • Managing the leads life cycle generated via marketing activities, through the use of marketing automation, reports and analysis. 
  • Lead MELTRIC’s social media marketing 
  • Help drive lead generation and brand awareness by communicating effectively with MELTRIC sales channel, manufacturer’s representatives, distributors, regional sales managers, and prospective customers. 
  • Assist with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns. 
  • Work closely with the creative team to develop marketing collateral such as videos, brochures, e-books, and other assets to support MELTRIC’s Demand Generation strategy. 
  • Maintain accurate contact information in our marketing automation and CRM systems. 
  • Support MELTRIC’S Marketing Automation strategy to develop, qualify, capture and disseminate leads. 
  • Write, proofread, and edit creative and technical content across different mediums. 
  • Other marketing project activity as needed.

Qualifications:

  • Bachelor’s Degree in business, communications, journalism, marketing, or related field 
  • 1-3 year’s relevant communications/marketing experience with excellent track record 
  • Excellent English written and oral communications skills (additional languages a plus) 
  • Proficient in Microsoft Office Suite, strong working knowledge of marketing automation software, CRM, and CMS systems. 
  • Experience with Adobe Creative Suite including Adobe Premiere and After Affects is strongly desired 
  • Must be organized, hard-working, and reliable 
  • Energetic, flexible and enthusiastic team player 
  • Ability to travel up to 10%

Competitive salary, health, vision, dental, life insurance, 401(k), STD and LTD, generous PTO plan.


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