Marketing Specialist

RenewAire, the industry-leader in Energy Recovery Ventilation systems, is seeking a creative, curious and collaborative Marketing Specialist to join our stellar marketing team.

In this role, you will work on classic design projects such as email promotions, social media graphics, digital and print advertising, and large industry events . . . plus "out-of-the-box" initiatives that take our marketing to the next level.

This role is a hybrid or onsite work environment in "the only Waunakee in the world", just outside of Madison, WI.

WHAT YOU WILL DO:

1. Develop Marketing Materials

• Extending established brand standards and voice from one piece to the other 
• Build style-sheets and maintain design standards 
• Revise and create marketing pieces 
• Design layouts utilizing Adobe Creative Suite: InDesign, Illustrator, Photoshop 
• Prepare files for printing and work with printers (off-set and digital) via Adobe Acrobat 
• Coordinate creation of assets, ie. photo shoots or development of illustrations, archive assets and photos 
• Re-size and edit digital images/illustrations

2. Event Planning

• Assist in planning, coordinating corporate events like: AHR Expo, regional and national trade shows and conferences, ventilation workshops, our Ventilation Solutions Vehicle (VSV), annual sales rep council, etc. 
• Assist in sourcing or creating merchandising materials for events including: signs, presentations, samples, name tags, hand-outs, literature needs, etc.

3. Support website and digital marketing

• Help maintain website and online tools via WordPress 
• Design and track success of online marketing campaigns 
• Maintain a strong understanding of website experience best practices and conventions 
• Recommend ways to enhance user experience 
• Assist with digital media projects, email marketing and social media initiatives

With plenty of opportunities for more! A full job description will be made available in the interview process.

Requirements:

• Degree in Communications, Marketing, Graphic Design or related field is preferred. 
• Must have a graphic design portfolio that showcases a broad production and design skill set 
• 2-4 years of graphic design, marketing and communications experience in a growth-driven environment is preferred. 
• Strong familiarity with B-to-B marketing practices, strategies and methodologies is required. 
• Experience in web design, HTML, and/or in a content management system (Wordpress) preferred 
• Familiarity with social media marketing 
• Proficiency in Microsoft Office Suite (Word, Excel, Powerpoint, Sharepoint)

RenewAire is a Equal Opportunity Employer that welcomes and encourages diversity in the workplace.