Marketing Specialist

Southwest Health

Personal care that helps you get better faster.

Here you’ll find the capabilities, technology, and medical experts of a larger hospital. What’s different at Southwest Health is you are priority one. And that’s the way we treat you. Always.

Southwest Health is a growing not-for-profit community health care provider offering patient-centered personal care to residents of southwest Wisconsin and beyond. From our three facilities (hospital and Southwest Behavior Services campuses in Platteville and Epione Pavilion in Cuba City), our health care team provides a wide range of acute care hospital services, skilled nursing care, rehabilitation, memory care, behavioral and mental health services, and physician clinics.

Position Details

Marketing Specialist
Southwest Wisconsin
Platteville, WI

Job Summary:

The Marketing Specialist performs a wide variety of marketing and communications functions that support the marketing director and the marketing function at SH. Assist Director in developing marketing strategy, plans, and concepts. Create compelling marketing materials and content in all media and assist in launch/implementation. Creating and executing marketing and outreach programs and coordinating participation in events. Researching, assembling, and analyzing data to determine campaign efficiencies and results. Ensure all materials are accurately proof-read and meeting brand guidelines.


  • Bachelor’s Degree in Communications, Marketing, Advertising, Design, or related field required. 
  • Two or more years of marketing and/or communications experience required. 
  • Significant relevant experience with Adobe Creative Cloud (including at least (InDesign, Photoshop, Acrobat, Illustrator, and Premier Pro), WordPress, and social media channels. 
  • Knowledge of Google applications, Google analytics, and search engine and digital marketing preferred. 
  • Proficient in Microsoft Office applications.

Work Hours:

We are seeking a full-time (40 hours/week) Marketing Specialist to work Monday-Friday.

SH is truly an outstanding place to work. A full benefit package is available for employees working 20 hours/week or greater which includes: Health, Dental, Vision and Life insurance. Also available are long and short term disability, cell phone discount, flexible spending plan, paid time off, retirement plan with an employer contribution, fitness membership discount as well as use of exercise equipment at the facility.

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