Media Buyer

Job Summary:

This position will be responsible for the strategy, planning, buying, and executing of digital media campaigns on social media / digital platforms.

Job Responsibilities:

• Build and execute social media advertising campaigns through competitive research, platform determination, benchmarking, messaging and audience identification.
• Continuously monitor and optimize campaigns within ads manager(s).
• Manage multiple clients in various markets.
• Document performance and make recommendations to the VP of Digital and Senior Media Buyer.
• Develop reports and update monthly metrics spreadsheets for tracking purposes.
• Communicate campaign needs to the creative and account departments based on campaign/ad account performance.
• Other duties as assigned.

Experience and Education:

• Three years experience in digital marketing (Bachelor’s Degree is preferred)
• Proven experience with Facebook Ads Manager required
• Familiarity with other ads manager platforms (ie Google, Programmatic, etc.)
• Google and Facebook certifications are a bonus
• Familiarity with email marketing platforms and analytics tools
• Proven success running both lead generation and e-commerce campaigns  

Knowledge, Skills, and Abilities:

• Attention to detail
• Knowledge of Advertising and Marketing principles
• Creative thinking skills
• Critical thinking skills
• Strong communication skills

This is a full-time Exempt position. Work days will require flexibility and a sense of urgency to meet customer’s needs. Must be able to work remotely. Ideal candidate is located in/near Milwaukee and able to work in-office three days a week (not required).

Benefits include: Employee Assistance Program, Flexible schedule, Health Insurance, Health Savings Account, Paid Time off, 7 Paid Holidays and a great work/life balance.

Compensation is DOE and is on the $45,000 to $55,000 range.