Responsibilities:
Member Recruitment and Retention – Identifies, develops, implements, and evaluates data-driven campaigns for recruitment and retention of Fellow, Associate Fellow, Resident, Medical Student, and Affiliate member categories. This includes campaign design, production of content for digital communications and direct mail, and collaboration with Integrated Communications to execute these strategies. Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to production of content for digital communications and direct mail, and collaboration with Integrated Communications to execute these strategies. Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to transition Associate Fellows to Fellows as well as retain retired members and reinstated terminated members. Develops and maintains PowerBI tools to analyze and manage analysis of campaigns, finding trends over time and aggregating data sources for a comprehensive business intelligence on members. Use CRM/AMS (Aptify) to qualify prospects.
Member Engagement – Fosters member engagement through engaging content across traditional and digital platforms. Designs and supports member engagement at ACS conferences and other meetings. Authors articles for ACS publications and newsletters as needed.
Member Support – Serves as the primary contact and provides high-level customer support for ACS members through the general inbox and support phone line. Develops and maintains relationships across ACS Divisions to facilitate action on needs of members as identified through member support communications. Coordinates with Integrated Communications to harmonize various membership marketing communications and maintain the highest level of engagement with members and potential members.
Initiate/New Member Support – Manages activities in support of Initiates, including communication of key information, dates, and deadlines for Clinical Congress, overseeing new Fellow certificates, and coordinating new Fellow welcome kits. Works with peers in the Division and in other divisions on the Convocation Ceremony, including the program and reception.