Meta Ad Specialist

Slumberland

About Us:

In 1967, the first Slumberland store opened in Minnesota. Making people comfortable, with our products and our prices, has been our first priority, right from the beginning.

Unlike most furniture stores, we started as a mattress and La-Z-Boy specialty shop. Over time, we've expanded our merchandise categories as well as our store count. Today we have 127 stores in 12 states, selling furniture for the rooms that make up the heart of your home. Slumberland is now one of America's top sellers of La-Z-Boy upholstery. Along with our ongoing commitment to value and comfort, we're also determined to satisfy your sense of style.

We take pride in providing a focused selection of mattresses and home furnishings that understand the way you really live. Good-looking furniture that's easy to love, easy to maintain and, best of all, easy on your wallet.

https://www.slumberland.com/

Position Details

Meta Ad Specialist
Job
Full-time
Office/WFH
100% remote
9/20/2023
Twin Cities Metro
Oakdale, MN

Primary Objective & Scope of Position:

Primary Planning and executing paid marketing campaigns on Facebook & Instagram. Analyzing data on ad spending, revenue, and user/customer behavior. Setting and managing campaign budgets, goals, and KPIs. Provide insights regularly from current and historical data and trends.

Meta Ad Specialist Essential Functions:

  • Planning and executing paid marketing campaigns on Facebook & Instagram 
  • Analyzing data on ad spending, revenue, and user/customer behavior 
  • Setting and managing campaign budgets, goals, and KPIs 
  • Provide insights regularly from current and historical data and trends 
  • Recommend and execute experiments to improve learning across marketing creative and communication 
  • Research and analyze competitor advertising links 
  • Staying up-to-date with the latest industry trends and best practices 
  • Collaborating with cross-functional teams to achieve business objectives

Requirements:

  • Minimum of 2-3 years of experience managing Meta ad campaigns 
  • Proven experience in creating and managing successful Meta/Facebook advertising campaigns 
  • Strong analytical skills and ability to make data-driven decisions 
  • A deep understanding of digital marketing principles, ad formats, and targeting options. 
  • Excellent communication skills to collaborate effectively with the creative team and other business partners.

Preferred but not required:

  • Familiarity with marketing tools and platforms to streamline campaign 
  • A creative mindset and the ability to think outside the box to drive results. 
  • Knowledge of a holistic understanding of other paid ad platforms

Meta Ad Specialist Job Benefits:

  • Full Benefits Package: Medical, Dental, Vision, and more 
  • 401K Retirement and Profit Sharing 
  • Tuition Reimbursement, Career Development, and Advancement Opportunities 
  • Up to 3 weeks of paid time off in your first year, plus 24 hours of PTO given on first day 
  • Generous Merchandise Discount

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