Employee Testimonials:
"What stood out to me about Granular is that they actually mean their culture. There's a lot of agencies out there that are going to have ping pong tables and that are going to have all the swag…but working at Granular has really made me see that they're invested in their people. If we're a little bit overwhelmed, we can talk about it. You're not going to get a lot of pushback - Granular actually is transparent."- Career path: Larger agency to Granular
"I mean, this is... I've liked every place I've worked at. I have nothing negative to say about any place I've worked at. But I haven't found a place that I've liked working at as much as Granular. "- Career Path: In-house, to a larger agency, to Granular
"So my absolute favorite part about working here is like the true entrepreneurial spirit. I make mistakes. We’re encouraged to make our own decisions. We're the experts. Look at the account, if you have questions, everybody here is more than willing to help. We really collaborate."- Career Path: In-house, to local Agency, to Granular.
About the Role:
As a Paid Media Specialist - you will own the end-to-end strategy for clients through the execution of several key digital acquisition channels. You will work with a best-in-class team to drive marketing strategy, budget, execution, analysis, optimization, and growth on Paid Search & Shopping, Paid Social, and Display Channels. You will be responsible for driving the day-to-day growth for Granular clients through these channels. You will report to the Director of Paid Media, with a dotted line to the President and plenty of room for growth.
What You'll Do:
- Manage day-to-day optimizations of paid search, shopping, and paid social accounts
- Lead the overall SEM strategy for your clients and execute that plan
- Test new beta programs from Google and Bing
- Bring new ideas to the table before a client asks for them
- Monthly reporting via Zoom meetings with clients
- Weekly or bi-weekly check-ins via phone or email to clients
- Create digital marketing roadmaps for clients
- Help the Granular team by producing audits
- Execute perfect budget management on a monthly basis
- Provide actionable insights to clients on a regular basis
- Co-manage accounts for team members when needed
- Participate in ongoing training and coaching
- Be part of an expert team and hone your PPC craft
- Get support from a company fully dedicated to PPC