Product Marketing Manager

ACCO Brands

ACCO Brands Corporation (NYSE: ACCO) is one of the world's largest designers, marketers and manufacturers of branded academic, consumer and business products. Our widely recognized brands include Artline®, AT-A-GLANCE®, Barrilito®, Derwent®, Esselte®, Five Star®, Foroni, GBC®, Hilroy®, Kensington®, Leitz®, Mead®, Quartet®, Rapid®, Rexel®, Swingline®, Tilibra®, Wilson Jones® and many others.

With annual revenues of nearly $2.0 billion, we design, market and sell our products in more than 100 countries around the world, but what really drives us is our unyielding passion for delivering exceptional value to our customers by providing unique, cutting-edge—and yes, even a little nostalgic—branded products. (Trapper Keeper®, anyone?).

https://www.accobrands.com/


Position Details

Product Marketing Manager
Job
Full-time
12/16/2020
Northern Illinois
Lake Zurich, IL

Achieve. Create. Collaborate. Organize.

Essential brands. Innovative products. Smart investment. Winning team. This is what you will find at ACCO Brands. We are passionate about building a culture that is committed to the success of our employees. If you are looking for an organization that offers rewarding opportunities and is dedicated to team orientation, learning and development, and flourishes with success, we invite you to be a part of building our company for the future.

The Product Marketing Manager will have full ownership ofP&Landstrategy for new business expansion and will be instrumental in building and expanding our success in consumer shredding. They will collaborate and partner with brand and direct commerce teams, to develop and execute strategies and tactics to support new business initiatives. This is a lead position reporting directly into the North American Chief Marketing Officer.

Responsibilities:

  • Ownership of P&L and strategy for new business expansion, including product positioning, consumer segmentation/use cases, and go to market strategy 
  • Collaborates and partners with brand and direct commerce teams, to develop and execute strategies and tactics to support new business initiative 
  • Executes plans within committed resources in conjunction with management direction 
  • Collaborate & partner with the Global Product Development and Market Development teams to frame strategy and deliver new product development in conjunction with the new product development process 
  • Mines industry and user data for new insights for the business, products and market(s) 
  • Assesses competition, threats and recommends plan of action 
  • Provide ‘voice of the consumer’ advocacy and expertise to ensure on-point end to end consumer experience 
  • Assist in the development of annual objectives, programs and projects, which will improve the annual results 
  • Responsible for annual product life cycle planning
  • BS/BA is required, preferably in Business Administration, Marketing, or a related field 
  • 5+ years of experience in marketing (product, brand, channel, digital) or sales 
  • Has an appreciation for user, shared services and customer needs 
  • Can-Do Mindset; the ability to thrive in a fast paced environment 
  • Ability to effectively communicate, present, and persuade across a team and executive management 
  • Strong general business acumen 
  • Experience with Direct to Consumer / Direct to Business / Ecommerce channels preferred
  • Experience with Microsoft Office - Word, Excel, PowerPoint, etc. 
  • Must possess good business instincts, problem solving and decision-making capability 
  • Travel: Approximately 10-15%


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