Product Marketing Manager

JLL

JLL empowers you to shape a brighter way.

Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

https://www.us.jll.com/


Position Details

Product Marketing Manager
Job
Full-time
9/13/2024
Chicago Illinois
Chicago, IL

The role:

As a Product Marketing Manager, you will play a crucial role in driving real estate innovation, ensuring our solutions are differentiated, and developing a winning go-to-market strategy. Reporting to the Workplace Solution Marketing Lead, you will drive the messaging and positioning and execute a variety of product marketing functions for our services and technology. You will collaborate with cross-functional teams to deliver on joint initiatives that enable JLL to win in the market at scale.

The day to day:

  • Deliver creative and compelling messaging that clearly articulates and reinforces both our solution's and JLL’s unique brand and value proposition across buyer personas and use cases. 
  • Support demand generation campaigns by creating high-value content like white papers, eBooks, solution briefs, webinars, landing pages and blogs. 
  • Help develop and deliver sales training content and assets like solution sheets, brochures, emails, and demo videos to accelerate sales pipeline growth and conversion. 
  • Partner with product management and solution architects to distill key functionality and benefits into core product marketing assets. 
  • Develop market positioning and rationale to demonstrate how JLL & our solutions differentiates against competition. 
  • Coordinate the creation and update of website, thought leadership, and social media content. 
  • Execute key elements of product launches including messaging and positioning, internal communications, and field/event marketing. 
  • Help support and manage key conferences and events including speaker selection, content reviewers, messaging support, and related event staff management. 
  • Act as a spokesperson for our products and solutions.

About you:

  • You love the art of telling a great story. 
  • You have a demonstrated track record of creating compelling product and solution narratives, customer testimonials, and thought leadership content. 
  • Product marketing experience within B2B. 
  • 5+ years of relevant or equivalent experience desired. 
  • You love to get into the details and drive projects to successful completion. 
  • Very strong written and verbal communication skills. 
  • You are a team player who can work across departments to ensure the best outcome for the business.

Why you’re a great fit:

  • You have a growth mindset with a bias towards action and the ability to flex in a fast-paced environment. 
  • You are familiar with the commercial real estate industry or have a passion for this market and are willing to put the time in to becoming fluent. 
  • You have a strong sales and customer orientation. 
  • You have a can-do attitude and use creativity and excellent judgment to find innovative ways to get the job done. 
  • You are highly approachable and can represent our organization in a way that leaves lasting impressions. 
  • You are naturally curious and always looking for learning opportunities.

Personalized benefits that support personal well-being and growth:

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health. Some of these benefits may include:

  • 401(k) plan with matching company contributions 
  • Comprehensive Medical, Dental & Vision Care 
  • Paid parental leave at 100% of salary 
  • Paid Time Off and Company Holidays


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